Recipient Organization
UNIV OF MARYLAND
(N/A)
COLLEGE PARK,MD 20742
Performing Department
(N/A)
Non Technical Summary
Sustainable agriculture seeks to provide more profitable farm income, promote environmental stewardship, and enhance quality of life for farm families and communities.SARE's Outreach goal is to develop and execute integrated, compelling and creative communications and outreach efforts to help achieve the SARE Program's mission. The goal will be achieved through a variety of activities including the development and production of books, bulletins, videos, web communications, conference support and a print/broadcast media program. Our goals of supporting national partners will further be enhanced by our development and support of SARE's main IT resources including the SARE projects database as well as all of its websites and their content.
Animal Health Component
0%
Research Effort Categories
Basic
100%
Applied
0%
Developmental
0%
Goals / Objectives
Reporting - Maintain effective digital application, review and reporting platforms for SARE funded projects.Coordinating - Provide collaborative engagement and digital support opportunities focused on advancing SARE's mission.Communication - Develop integrated, compelling, and creative communications and outreach efforts to help achieve SARE's mission.
Project Methods
Continue efforts to engage print and multi mediaContinuation of print outletsConsideration of modern communication outlets (online, video, podcasts etc.)Relationship buildingArticles/columns (TBD)AdvertisementsDistribution of SARE outreach productsContinue SARE's presence/recognition (e.g. attending conferences)Prioritize nationally focused conferences with SARE regional partnersDevelop SARE Fellows program to have enhanced capacity to engage conferernce audienceEnhance and maintain SAREs existing digital systemsSimplify and update codingHold core reporting elements standard for regionsAdapt reports to be highly customizable by regionsProvide customer service for usersEnhance security and website user featuersContinue production of books, bulletins and online resources as well as content for website