Source: UNIV OF HAWAII submitted to NRP
GOFARM HAWAII: ENHANCING HAWAII’S AGRICULTURAL WORKFORCE
Sponsoring Institution
National Institute of Food and Agriculture
Project Status
ACTIVE
Funding Source
Reporting Frequency
Annual
Accession No.
1031282
Grant No.
2023-38470-40866
Cumulative Award Amt.
$475,000.00
Proposal No.
2023-04164
Multistate No.
(N/A)
Project Start Date
Sep 15, 2023
Project End Date
Sep 14, 2027
Grant Year
2023
Program Code
[RD]- Alaska Native and Native Hawaiian-Serving Institutions
Recipient Organization
UNIV OF HAWAII
3190 MAILE WAY
HONOLULU,HI 96822
Performing Department
(N/A)
Non Technical Summary
The revitalization of Hawaii's agricultural economy requires the development of a skilled workforce through practical, experiential education in agriculture. GoFarm Hawaii (GFH) will prepare students for careers in food, agriculture, and natural resources by offering a certificate-based farmer training program that provides a non-traditional, experiential education pathway for adult learners. GFH will also provide business technical assistance to existing and aspiring farmers. This year, the project will expand GFH's beginning farmer training opportunities on Maui, provide opportunities for mentoring and apprenticeship, integrate more content on canoe crop and marketing, develop additional resources, provide enhanced business technical assistance, and develop and deploy an orchard course. In addition, multiple events will encourage networking and collaboration with NH/UR communities. GFH will also pilot youth outreach and youth educator support on Kauai. The project activities have statewide reach, fill identified needs, and create immediate economic and food system impact.As a Cooperative Extension program under CTAHR, GoFarm Hawaii (GFH) strengthens the institution's educational capacities by offering non-credit pathways that combine practical technical knowledge and skills with business and financial training. With this grant, GFH will improve and expand agricultural education and support targeted to adult learners across the state who want to become farm entrepreneurs or obtain employment in the local food system.This Integrated Research, Education and Extension project will help improve Hawaii's local economy, reduce its dependence on imported food, and increase food sustainability by educating and developing the local agricultural workforce. With ~85-90% of its food imported via air and sea, Hawaii is highly vulnerable to disruptions in food supply. The state is in transition from a plantation-based agricultural economy towards a diversified smaller-scale structure of farmland ownership and management. Hawaii's food production capacity is being limited by the aging farmer population (avg. 60 years old), lack of farm workforce, and farm business sustainability.
Animal Health Component
(N/A)
Research Effort Categories
Basic
100%
Applied
(N/A)
Developmental
(N/A)
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
60160303020100%
Goals / Objectives
Objective 1: Expand training opportunities on Maui:GFH will relocate and expand opportunities at the Maui training site. GFH has partnered with a large private landowner on Maui to utilize a 15-acre parcel for relocation of the Maui training site and establishment of an incubation farm site. The parcel was formerly part of a sugar cane plantation, and the GFH training will demonstrate techniques for restoring degraded soil to productive farmland, enabling participants to use these skills to also farm on former plantation lands, which are prevalent throughout the state. The development of the new site will provide new educational opportunities on Maui.Objective 2: Provide opportunities for mentoring and apprenticeship:GFH will pilot a pre-AgIncubator mentor/apprenticeship program. GFH will pilot: 1) graduate farmers providing forty hours of mentorship/on-farm work experience for new graduates interested in entering the AgIncubator phase, sharing their valuable knowledge and skills in farm start-up and efficiency, and 2) the AgBusiness team will provide enhanced business technical assistance to new AgIncubator farmers. The enhanced assistance will include regular 1:1 meetings to support business progress. These pilot initiatives will provide leadership opportunities for graduates, increase experiential learning, and increase the likelihood of business success.Further, the GFH Advisory Panel members (composed of UH Faculty and CTAHR Extension staff) will share research lessons learned with GFH staff so that they can in turn share these with GFH students/graduates. These cooperative linkages will provide mentorship opportunities between Advisory Panel members and staff and increase research impacts through practical commercial implementation.Objective 3: Operate and improve GFH Beginning Farmer Training Program (BFTP): GFH will offer a science-based, non-credit certificate program at five locations. The program will be improved by integrating more content on canoe crops, such as taro and breadfruit (both production and marketing), and developing a new resource library for students.The GFH BFTP is an established farmer training program with locations across Hawaii. Each GFH program site has a full-time farm coach/instructor and agricultural land for experiential learning. The program prepares students for careers and builds mentorship opportunities in agriculture, allowing them to start independent businesses or fill key roles within the industry. BFTP is a low cost, non-credit certificate program open to adult learners. Curriculum topics include soils, plant physiology and nutrition, diseases, weeds, pests and pesticides, irrigation, equipment, post-harvest handling, food safety, business/financial/crop planning, marketing, cost of production, cash flow projection, recordkeeping, employee management, regulations, financing, and land acquisition. Topics are taught by the site coach and subject matter experts from the UH system, agriculture industry, and support agencies. Visits to commercial farms are incorporated to allow participants to see how lessons are applied in practice, and for network and mentorship development. These visits provide opportunities for students to develop their own revenue and business model ideas.Objective 4: Provide and improve agribusiness training and technical assistance to current and aspiring farmers (including BFTP students):GFH will support aspiring farmers through in-depth agribusiness training to BFTP students at five locations statewide and ongoing business consulting to those in AgIncubator. In addition, ABT will provide technical assistance and business coaching to farmers statewide. Program will be improved by piloting an enhanced business technical assistance program to new AgIncubators. The Agribusiness Team (ABT) will provide One-on-One Business Consulting; Agribusiness Workshops and Classes; and support Industry Initiatives. ABT services include business startup support, business planning/development/feasibility, financial analysis (including cash flow projections/cost of production), marketing assistance, value-added product development, agritourism development, project planning, and general consulting. Additionally, ABT provides business training for farmers on topics such as business goal setting/planning, accessing loans and grants, recordkeeping, financial analysis, sales/marketing, developing new revenue streams, and value-added product/agritourism development.Objective 5: Develop and provide an orchard-based course: GFH will develop orchard education curriculum and provide training. Training on orchard development, management, and marketing adds an important complementary educational component to GFH's current curriculum, which is focused primarily on vegetable production. GFH will leverage knowledge gained from prior ANNH grants to develop and pilot a more robust orchard education curriculum. This new education will build opportunity for increased farm revenue, crop diversification, and new markets that will strengthen farm businessesObjective 6: Increase networking and collaboration with NH/UR communities: GFH will collaborate with NH community and organizations to showcase NH farmers with the broader community.To inspire more NH participation in FANH careers, multiple events will be held to engage the NH population. First, in prior ANNH projects, videos to showcase how NH values and work are integrated into contemporary agriculture were developed and translated. The English videos have already reached over 800 views. GFH is actively collaborating with the UH Native Hawaiian Student Services (NHSS) office on translation. To promote the translated videos, GFH and UH NHSS will organize an event at a local NH gathering space to showcase this work.Second, a farmer profile series will be developed in collaboration with UH NHSS. Work by local NH farmers will be represented through photography and moolelo (storytelling). GFH and UH NHSS will create visual profiles and organize a separate event at a local NH gathering space to showcase this work. The first and second event will each include moderated discussions with the featured farmers.Third, workshops will be held on NH farms so the community can gather and share knowledge, practices, and inspire future producers.Objective 7: Provide marketing and networking workshops focused on NH crops and farmers: GFH will provide canoe crops education and farmer networking. Canoe crops are plants that were brought to Hawaii by ancestral Polynesians. Kalo (taro) is a staple crop of cultural significance to NHs and local consumption outstrips supply, creating a strong demand for more local production. Through a prior ANNH grant, a number of short courses about canoe crop production are underway. Students have asked for further education on marketing and sales opportunities for these products. Workshops will be held and curriculum will be modified to include this information. Developing kalo and `ulu (breadfruit) production and market knowledge will lead to a stronger connection to these culturally relevant crops, in­creased farm revenue, crop diversification, and new markets.Objective 8: Provide K-12 support and career exposure on Kauai: GFH will pilot youth outreach and youth educator support. Of the four counties in Hawaii, Kauai County has the smallest population and the most limited post-high school FANH educational options for those interested in agriculture. Targeting youth to increase awareness of FANH options including the GFH educational pathway is particularly relevant here. GFH will pilot work with Kauai PK-12 educators to provide 1) production expertise to build educator knowledge and 2) GFH field trips. This will provide support for FANH programs and expose students to careers in agriculture.
Project Methods
METHODS:This project bridges science and practice with the goal of developing Hawaii's agricultural businesses and workforce. This project incorporates best practices outlined by the National Sustainable Agriculture Coalition including peer mentorship, technical assistance, networking, and teaching methods while incorporating leadership, business, and self-assessment opportunities. To meet the needs of adult-student leaners, the project will employ various methods to accommodate multiple learning styles (including virtual and in-person; readings, videos, and live demonstrations; written and oral assignments; guided instruction and independent work; personalized, inquiry-based, and flipped classroom opportunities; mentoring, shadowing, and apprenticeships). The project will focus on Student Experiential Learning, as students learn production and business skills, then demonstrate knowledge and apply lessons. Each student will have the opportunity to start and operate their own business. To encourage Student Recruitment, Retention, and Educational Equity, the program will development mentorships (graduates are mentors for current students and share personal experiences with aspiring students); creative and innovative outreach efforts (NH engagement videos and events) and relationship building/support for NH/UR groups build trust and knowledge and improve educational equity.EVALUATION:The evaluation will have both formative and summative components. For the formative evaluation (FE), the project will use principles of the utilization-focused evaluation framework developed by Michael Patton to help inform and improve program implementation. Upon grant approval, the evaluator will meet with the project leaders to validate evaluation questions and to set up a system to track progress. Data collection to measure demographics, evaluate skills (through assignments and rubrics), and determine outcomes will be integrated.The evaluation will also use evaluation principles developed by the Center for Culturally Re­sponsive Evaluation and Assessment of the University of Illinois College of Education. Culturally Responsive Evaluation (CRE) seeks to identify the project's impacts on the served community. It focuses on gaining information from consumers, stakeholders, project staff, and decision makers.The FE will address the research questions: Have scheduled activities been carried out as planned? What issues have been encountered? What adjustments (if any) are indicated by evaluation findings? Have these adjustments been made and to what effect?Information for the FE will be obtained through on-site visits, interviews with project staff, review of activities, and analysis of participant and grant data. At the end of each year, quantifiable and observable evidence will be collected and analyzed to determine whether activities achieved the intended outcomes as stated in the grant objectives and Logic Model and if not, what modifi­cations can improve success. The evaluator will meet with project staff at least semi-annually to discuss progress and assist in formulating corrective action if needed.The summative evaluation will examine the longer-term results of the project as it relates to the project goals. Interviews with and surveys from students, stakeholders, and staff that represent activities across the state will be conducted. Qualitative data will be analyzed and a final summa­tive evaluation report will be completed within 30 days of the end of the project to evaluate the efficacy of the program and provide recommendations.

Progress 09/15/23 to 09/14/24

Outputs
Target Audience:GoFarm Hawaii (GFH) targeted adult learners across the state who had a desire to become farm entrepreneurs or obtain employment in the local food system. Targeted outreach and recruitment included underrepresented students, including Native Hawaiian (NH) and other underrepresented (UR) groups (including OtherPacific Islanders, Asians, Hispanics, Women, and Veterans) who are seeking a career in sustainable agriculture. In addition, outreach to allcommercial farmers (at all stages of business development) that were looking to improve production and business challenges. Changes/Problems: Nothing Reported What opportunities for training and professional development has the project provided? Staff members have attended relevant state and national conferences during the period including the NIFTI Field School, Hawaii Visitor Bureau Convention, Council for Native Hawaiian Advancement Convention, Hawaii Investment Ready Enterprise Cohort, Agriculture Leadership Program, Food Systems Summit, Hawaii Agricultural Day, UH CTAHR Conference, ANNH PD Meeting, AgTA Hui Retreat, Global AgritourismSummit, Floral Summit, HFUU Convention, and Hawaii Tropical Fruit Growers Conference. Staff members attended an intensive staff retreat to gain communication and leadership skills. Staff participate in the industry in the following ways: Founder and CoFacilitator: Hawaii AgTraining and Technical Assistance Hui (Statewide) Board Member: Hawaii Agritourism Association Board Member (Statewide) Board Member: Agriculture Leadership Foundation of Hawaii (Statewide) Maui Native Hawaiian Chamber of Commerce Board Member (Maui) Island of Hawaii Visitors Bureau Board Member (Hawaii Island) Hawaii Tourism Authority Destination Management Action Plan DMAP Steering Committee (Maui) Hawaii Tourism Authority Destination Management Action Plan DMAP Steering Committee (Hawaii Island) Advisory Board Member: Waipahu High School Academy of Natural Sciences (Oahu) Advisory Board Member: Wahiawa Value-Added Product Development Center (Oahu) Committee Member: Hawaii AgHui (Statewide) Committee Member: Hawaii Microfinance Hui (Statewide) Committee Member: Hawaii Institutional Purchasing Hui (Statewide) Committee Member: Language Access Hui (Statewide) Committee Member: Islands and Remote Areas USDA Regional Rood Business Center (Statewide) Participant: Hawaii Investment Ready Funder Cohort (Statewide) Participant: Transforming Hawai'i's Food Systems Together (Statewide) Participant: Market Systems Value Chain Analysis, Hamakua Institute (Hawaii Island) Participant: Food Systems Forum (Statewide) These activities support multiple projects. How have the results been disseminated to communities of interest? Regular updates of activities and graduations on social media Booths at ag-related events Regular meetings with collaborators and funders Regular tours with government and educational leaders Students and program have appeared on community television, radio, local magazine, and newspaper articles Annual activity report has been distributed to collaborators and funders and is made available to the public Progress is shared regularly with Advisory Panel and CTAHR Administration What do you plan to do during the next reporting period to accomplish the goals? A video event is scheduled for 2024-2025 An additional field trip is being planned for 2024-25 An additional advisory panel meeting is scheduled for 2024-25 Additional NH farmers profiles

Impacts
What was accomplished under these goals? Project Goal: 1) support Hawaii's goal of increasing food production via diversified agriculture, 2) target outreach and education to NH and UR populations, 3) prepare adult students for careers in agriculture, and 4) support nontraditional educational pathways. Project Impact and Results: Increased land access for beginning farmers. New farms or agribusinesses started. Diversified workforce. Increased local food security, food supply, and sales of locally grown products. Increased knowledge, leadership, and marketing skills of potential farmers. Sufficient skills to start and operate a successful agribusiness or enter the agricultural workforce. Farmers have business skills to increase the likelihood of success. Existing businesses have access to skilled labor. Improved leadership skills for mentors. Completion of a plan or project that improves business/financial sustainability. Increased production, efficiency, revenues, and/or profits. Businesses become more sustainable through higher revenues, profits, or acreage. Increased knowledge that will improve business/financial sustainability. Increased NH/UR interest, knowledge about, and participation in GFH programs. Greater NH and UR population participating in agricultural sciences/industry. Increased knowledge of and interest in GFH program and agriculture as a career. Students enter FANH careers. Objective 1: Expand training opportunities on Maui: GFH will relocate and expand opportunities at the Maui training site. The following was achieved between 9/15/23-9/14/24: GFH Maui site relocated, and AgIncubator Phase added. Windbreak establishment + irrigation installed. Nursery complete. Storage container installed. 4 AgIncubator applications received - accepted all. Collaborated with: Nuestro Futuro Foundation, Pono Grown, Pono Pies, Maui Nui Food Alliance, Maui Office of Economic Development, Hawaii Farmer' Union FAM Program, Hawaii Taro Farm, Maui County, Stemworks Maui, Maui Nui Food Alliance, Kupa'a Farms, Common Ground Collective; Maui Food Hub; Maui Food Bank, Nui Farm, Maui NRCS. 5 outreach events held Objective 2: Provide opportunities for mentoring and apprenticeship: GFH will pilot a pre-AgIncubator mentor/apprenticeship program. Advisory Panel members share research lessons learned with GFH staff. The following was achieved between 9/15/23-9/14/24: 5 graduates with established businesses provided mentorship; 5 graduates starting a business shadowed and worked on established farms before starting AgIncubator. 1 Advisory Panel Share Sessions An additional advisory panel meeting is scheduled for 2024-25 Objective 3: Operate and improve GFH Beginning Farmer Training Program: GFH will offer a science-based, non-credit certificate program at five locations. The program will be improved by integrating more content on canoe crops such as taro and breadfruit (both production and marketing) and developing a new resource library for students. The following was achieved between 9/15/23-9/14/24: 5 BFTP cohorts (one at each location) 462 individuals attended AgCurious; 147 individuals attended AgXposure (including 32NHs/126from UR groups); 45 individuals progress to AgXcel and 1) receive training on farming and agribusiness management, 2) gain leadership skills and opportunities, 3) market CSA products. 91% of graduates start farms or enter careers in agriculture. Objective 4: Provide and improve agribusiness training and technical assistance to current and aspiring farmers (including BFTP students): GFH will support aspiring farmers through in-depth agribusiness training to BFTP students at five locations statewide and ongoing business consulting to those in AgIncubator. In addition, ABT will provide technical assistance and business coaching to farmers statewide. Program will be improved by piloting an enhanced business technical assistance program to new AgIncubators. The following was achieved between 9/15/23-9/14/24: 150 receive agribusiness training or assistance (including 21 NH-owned businesses). Supported participants and graduates at 5 farmer training sites in addition to farmers statewide. Enhanced technical assistance program piloted. 9 new businesses receive enhanced TA. Objective 5: Develop and provide an orchard-based course: GFH will develop orchard education curriculum and provide training. 1 curriculum developed 1 cohort offered 20 aspiring or existing farmers receive training (including 3/15 NH/UR individuals) Objective 6: Increase networking and collaboration with NH/UR communities: GFH will collaborate with NH community and organizations to showcase NH farmers with the broader community. 2 events held - 1 on Oahu and 1 on Maui (photo showcase) 75 participants 5 NH farmers profiled. A video event is scheduled for 2024-2025 Objective 7: Provide marketing and networking workshops focused on NH crops and farmers: GFH will provide canoe crops education and farmer networking. 2 workshops (marketing and production) 118 attendees 1 on farm workshop (Men of PAA) 15 attendees Objective 8: Provide K-12 support and career exposure on Kauai: GFH will pilot youth outreach and youth educator support 3 school visits. 365 attendees 1 GFH field trips; 15 attendees An additional field trip is being planned for 2024-25 Worked with external evaluator on project evaluation.

Publications

  • Type: Websites Status: Published Year Published: 2024 Citation: https://gofarmhawaii.org/