Source: URBAN FOOD INITIATIVE INC, THE submitted to NRP
BUILDING SUSTAINABLE, COMMUNITY-DRIVEN ACCESS TO HEALTHY AND AFFORDABLE FOOD IN MATTAPAN, BOSTON, MASSACHUSETTS
Sponsoring Institution
National Institute of Food and Agriculture
Project Status
COMPLETE
Funding Source
Reporting Frequency
Annual
Accession No.
1027550
Grant No.
2021-33800-35893
Cumulative Award Amt.
$377,914.00
Proposal No.
2021-10014
Multistate No.
(N/A)
Project Start Date
Sep 1, 2021
Project End Date
Dec 20, 2024
Grant Year
2021
Program Code
[LN.C]- Community Foods
Recipient Organization
URBAN FOOD INITIATIVE INC, THE
54 WILDE RD
WABAN,MA 024681325
Performing Department
(N/A)
Non Technical Summary
Project DescriptionDaily Table and its Mattapan-based community partners will create a Daily Table store serving Mattapan residents to provide a comprehensive, sustainable, community-based solution to address food insecurity.Daily Table is a nonprofit community grocery store dedicated to providing fresh, healthy, convenient and nutritious food to communities most in need at prices everyone can afford.We are working hard to fight the real face of hunger--the lack of affordable nutrition for the food insecure living in economically-disadvantaged neighborhoods.Daily Table's Mattapan store will beexpansion of a unique non-profit grocery store model tomitigate food insecurity and provide healthy, fresh, local, affordable food to improve low-income residents' health and well being.Problem to be AddressedEven in the world's greatest food-producing nation, approximately 45 million people have uncertain access to nutritious food in the U.S. During the pandemic, food insecurity increased by 59 percent in Massachusetts, more than in any other state. A recent Greater Boston Food Bank survey found that only one of three people experiencing food insecurity actually use food pantries or food banks. Respondents shared that they are discouraged, embarrassed, unaware, and/or simply want to support themselves instead of relying on public assistance.America's food system is designed to make calories cheap and nutrients expensive, leaving nutrition economically inaccessible for the food insecure. Low-income neighborhoods offer plenty of fast-food restaurants and convenience stores offering highly-processed, unhealthy calories, while large grocery store chains are expensive and not easily accessible.In low-income communities, finding adequate housing and resources to pay for food, health care, child care, and other critical expenses are difficult even with a full-time job. And with lost wages, increased unemployment, and many having little-to-no savings to protect them from the economic impact of COVID-19 -- these concerns have intensified. When nutritional food and fresh produce are expensive or unavailable, individuals and families often resort to eating cheaper, less nutritious, and often processed foods. Over time, this strategy can have huge health implications. Studies findthat those who live in lower income communities are more vulnerable to chronic and serious health conditions like malnourishment, high blood pressure, cancer, diabetes, and heart disease -- the same conditions that can make COVID-19 up to 10 times more deadly.Part of the solution to hunger, obesity, and food-related illness is not a full stomach, buta nutritious, affordable, convenient meal. Daily Table's nonprofit grocery stores servelow-income communities where healthy options are lacking, makingit affordable and convenient for people to eat healthier where they live. In addition, by offering people the ability to feed their families through the power of their own dollars, they gain a sense of satisfaction and develop agency whileimproving their health and well being.A SolutionDaily Table offers a range of fresh and healthy produce, grocery staples, and prepared foods at prices that are 25%-35% less than other grocers.Ourcommissary kitchen prepares fresh, delicious, 100% SNAP-eligible, "grab 'n go" meals, salads, soups, sandwiches, and smoothies that are on sale in stores starting at $1.99 -- a fraction of the price of fast food alternatives.We sell only tasty food that meets strict nutritional guidelines for sodium and sugar established by a world-class team of dietitians from the Boston Med-Ed community. Daily Table stores arewarm, welcoming and are all conveniently located near public transit and open seven days a week including evenings.We partner with 85+ growers, manufacturers, and distributors to source high-quality, 100% SNAP-eligible food, helping drive down our costs of goods sold and pass savings onto customers.We offer free online grocery ordering and free home delivery serving shoppers living within two miles of our stores, reducing food and financial worries and benefiting the most vulnerable. Prices online are the same as prices in store -- no markup.We collaborate with more than 60 mission-aligned organizations serving populations facing significant adversity and financial concerns. We provide shopping vouchers, and free education and nutrition classes, to increase their buying power and increase access to the nutrition needed for health and healing.We offerliving wage jobs, retail job training, and advancement opportunities where our stores are located. More than 80% of our team members live within two miles of our stores. Our entry-level starting wage is $16.00/hour; the highest starting rate among retail grocers.Expected BenefitsFor children and families:A convenient and reliable solution to access nutritious, affordable food with dignity.An effective strategy to stretch food budgets.Opportunities to eat better, live healthier lives, reduce health risks, and improve health outcomes.Increasing quantities and varieties of products to serve their total shopping needs.Classes and learning experiences focused on the importance of diet and nutrition, designed to increase skills to prepare healthy options and gain agency for their health.For employees:Living wage jobs with opportunities for advancement and personal growth. Our entry-level starting wage is $16.00/hour.Jobs where our team members live. Eighty percent of our team live within a two-mile radius of our stores.Reduce job and life stress through offering a comprehensive Employee Assistance Program that is free for all employees. While standard at large corporations, this type of benefit is uncommon at small organizations like Daily Table.A diverse and nurturing team that supports, understands, and relishes the role they play in our customers' successes.For community and partners:A food access model that is equitable, efficient, and just.Mutually-beneficial collaborations and partnerships to increase reach and impact of our programs to improve the health and well being of low-income community members.A systemic approach to strengthen the food ecosystem and local economies and deliver value to economically vulnerable individuals and families.A sound method to reduce quantities of uneaten and wasted fresh and healthy food. In 2020, we rescued 1,672,196 pounds of perfectly good food that would have gone to waste.
Animal Health Component
(N/A)
Research Effort Categories
Basic
(N/A)
Applied
(N/A)
Developmental
(N/A)
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
70450101010100%
Knowledge Area
704 - Nutrition and Hunger in the Population;

Subject Of Investigation
5010 - Food;

Field Of Science
1010 - Nutrition and metabolism;
Goals / Objectives
The following goals can still be accomplished with the reduced funding/time.Mattapan residents and the organizations that serve them have been actively engaged, and will continue to be involved, in planning and achieving project goals, objectives, and outcomes. The proposed project will infuse the Mattapan community with:Over 500,000 servings of fresh, affordable healthy food per monthGenerate more than $625,000 annually in economic activity benefitting Mattapan residents and the local economyProvide Daily Table customers cost savings of more than $650,000 annuallyEnhance individual and community health outcomes and food self-reliance?Relationship to Program ObjectivesThis project and its proposed outcomes are aligned with the goals of "Steps for a Hunger-Free Community" and will address specific objectives of the CFPCGP:CFPCGP ObjectivesOutcomesMeet the food needs of low-income individuals through food distribution, community outreach to assist in participation in federally-assisted nutrition programs and improving access to food as part of a comprehensive service.Connect food producers to residents, providing more than 500,000 nutritional servings per month of fresh, affordable healthy food in the Mattapan community.Maximize use of federal, state and local nutrition-assistance programs for those who need it most (i.e., Daily Table's GusNIP grant award).Create sustainable partnerships with community organizations, increasing healthy food access and education efforts that will continue to grow.Increase the self-reliance of communities in providing for the food needs of the communities.Daily Table is rooted in respect for its customers. With bright, colorful and welcoming design, upbeat music and exceptional customer service, shoppers are delighted to find an engaging, dignified and empowering place to shop.The communication and outreach strategy is designed to increase direct to consumer marketing reaching residents as they shop as well as where they live, work, and play to increase Mattapan residents' awareness and self-reliance for addressing food needs.Bring together stakeholders from the distinct parts of the food system and to foster understanding of national food security trends and how they might improve local food systems.Daily Table nonprofit community grocery model will not only address the needs of individuals in the Mattapan community, but also demonstrate how to expand and scale this unique model to efficiently create sales opportunities for producers, job opportunities for residents, and healthy food awareness beyond the neighborhood.
Project Methods
EffortsEstablish an innovative non-profit grocery store model providing healthy, fresh, local, affordable food in low-income communities and open to everyoneOffer grocery staples and special items at prices that are 25% to 35% less than other supermarketsCreate and expand strong community partnerships and relationships; promote opportunities to buy low cost/high quality foodIntegratefeedback from stakeholders; align store offerings and operations to meet community needsHire local, dedicated, expert staff who are invested in the success of their neighbors and the communities surrounding the store; create new jobs; hire from the community; pay living wageExpand broad network of manufacturers, growers, and suppliers to increase product offerings and source more affordable healthy food Utilize expertise inpromoting local, state and federal-assistance nutrition programs for SNAP participants; promote nutrition- incentive programs through community partnerships and direct-to-customer strategiesDeliver effective outreach and provide free educational nutrition programsProvide local, accessible, open-to-all retail grocery store in low-income communityEvaluationWe are constantly monitoring how Daily Table's retail store model is advancing our mission and creating a sustainable business model that delivers value for our prime customers: low-income individuals and families. In late 2020, we installed a new Point-of-Sale (POS) system and NCR Counterpoint hardware, which enabled us to significantly upgrade our reporting and analytical capacity. We track the following metrics to evaluate results and develop strategies to develop better ways to deliver our mission:Days openPayroll periodsStore SalesOnline SalesTotal SalesTotal Transactions in storeTotal Transactions onlineTotal TransactionsCustomers (daily)Customers (unique)Basket SizeProduce salesProduce sales %Prepared Food salesPrepared Food sales %EBT SalesEBT Sales %EBT transactionsEBT transactions as % totalDouble Up Food BucksRetail payrollRetail payroll as % salesAvg payrollRetail Labor HoursHours per pay periodSales per person hour (SPPH)Retail product purchasesProduct as % retail salesProduct as % total salesSKU CountWe also evaluate specific product purchasing data; measure savings achieved by our customers through comparing other shopping options; and reviewing qualitative data. Qualitative data is collected from community partners, stakeholders, customers, and staff through surveys, interviews, and online feedback. Additionally, we will look at our supply chain to review the amount of recovered food, donation sources and product purchases to ensure we are making financially and operationally sound decisions around which products we should source via donations and/or purchases that will directly benefit our customers' health and wallet. These metrics are reviewed and analyzed weekly, monthly, quarterly, and annually by our staff to interpret trends and implement strategies. Additionally, results and strategies are discussed in quarterly meetings with our Board of Directors.The Mattapan Daily Table store will be built upon a strong foundation and a successful track record of establishing a unique nonprofit model utilizing a strong procurement strategy and robust data analytics.

Progress 09/01/21 to 12/20/24

Outputs
Target Audience:The needs of the Greater Boston Area community are deeply rooted in food access problems and inequity. According to The Greater Boston Food Bank 2023 report, one in three people in Massachusetts are facing food insecurity, and in the City of Boston, this rises to 43% of people facing food insecurity. Furthermore, this food insecurity is disproportionately higher in certain neighborhoods including Roxbury, Dorchester, and Mattapan, where there are also higher percentages of people of color. Our stores are located in these areas of the region with the highest food insecurity and the greatest need. Daily Table's project, "Building sustainable,community-driven access to healthy and affordable food in Mattapan, Boston, Massachusetts" centered around creating a Daily Table store in Mattapan to serve residents to provide a comprehensive, sustainable, community-based solution to address food insecurity. Outcomes were to be achieved through expansion of affordable groceries and DUFB to the Mattapan community. Since implementing this 2021 USDA Community Food Project opportunity, Daily Table has expanded to two new store locations, including this planned Mattapan expansion on March 30, 2023. In addition to Mattapan, other communities served by Daily Table are Dorchester, Roxbury, Cambridge-Central Square, and Salem, MA. Mattapan Community: Mattapan is a diverse neighborhood in Boston. A majority of the population was not born in the US. The median household income is $44,744 and the SNAP participation rate is 27%. 31% of the population lives below the poverty line. Community Partners: Beyond Akeela, Greater Mattapan Neighborhood Council, Health Leads, Hyde Park Pantry, Immigrant Family Services Institute, Mattapan Community Health Center, Mattapan Food & Fitness, Mattapan Square Main Streets, Preservation of Affordable Housing (POAH). Changes/Problems:The last few years have been challenging for Daily Table, with second order impacts of COVID having a tremendous effect on our financial performance. The cost of basic goods and groceries in particular skyrocketed across the country. While traditional grocery retailers passed these cost increases directly onto customers, that was not an option for Daily Table. We have worked hard to keep the healthy food we sell as affordable as possible in a time of rapid inflation and, despite these challenges, successfully opened two new stores in Mattapan and Salem to expand our mission and impact. As global supply chains have stabilized and inflation has slowed, we have begun to trend in a positive direction with improved margins and better financial performance. We remain committed to meeting our goals as more residents in Mattapan and the surrounding area familiarize themselves with our store and its offerings, as well as encouraging use of mission-critical programs such as maximizing SNAP benefits through Double Up Food Bucks redemptions. We have depleted all our CFP funds to support the Mattapan store opening, having expended all awarded grant funds, and are requesting an early closeout of the grant award. What opportunities for training and professional development has the project provided?Daily Table is committed to fostering a diverse and inclusive Daily Table team of employees, and one that is fully representative of the communities we serve. We promote open roles through community partners and seek talented individuals who live, or have previously lived in, the neighborhoods in which our stores operate. We hire and train staff who are passionate about our mission and committed to serving our customers. Our board and staff teams are diverse, bringing with them a wealth of lived experience. We are also female-led. Our CEO, 46% of the board, and 75% of the leadership team identify as female, which favorably compares to the communities we serve (our typical shopper is female). 63% of staff live within a two-mile radius of store locations. Many staff live within a 3-block radius of a Daily Table store. 72% of our workforce identify as BIPOC. 14% of our workforce is 55+ years of age. 27% of our team identifies as LGBTQIA+; 13% identify as a person with a disability; 13% identify as an immigrant; and 47% identify as a person whose lived experience is representative of one or more of the communities Daily Table serves. We continue to make investments to advance organizational priorities around professional development and training to best position Daily Table to deliver upon its mission and sustain growth while providing our employees with the best possible working environment. We continue to create direct pathways to leadership roles in our stores, with many success stories of team members moving into managerial or office positions. Additionally, our starting wages are aligned with the wage ordinances in place in the areas we serve ($17.55/hr in Boston, $18.41/hr in Cambridge). By providing a living wage, we not only make Daily Table a great workplace but also support the communities we serve in which our employees and their families live.? How have the results been disseminated to communities of interest?In 2024, Daily Table released its 2023 Annual Impact Report, which was distributed to all supporters via email and shared on our website and social media platforms. A digital version of our most recent Impact Report is available year-round on our website. This Impact Report specifically highlighted store expansions to both Mattapan and Salem, MA as key successes in 2023. With the goal of maximizing use of federal, state and local nutrition-assistance programs for those who need it most, we conduct an annual SNAP survey of customers, as part of our DUFB program. In 2023, Daily Table presented these findings to all 259 survey participants to share with those who use DUFB the impact it is having in the community, and the findings from the survey report. We continue to work with the Nutrition Incentive Program Training, Technical Assistance, Evaluation, and Information Center (NTAE) to survey shoppers who utilize SNAP to assess food security and the impact of incentives on our shoppers. Our Director of Community Engagement recently worked on the 2024 survey. In past years, we have summarized and presented the data to stakeholders upon request. We also provide the raw data and a copy of our presentation to NTAE. What do you plan to do during the next reporting period to accomplish the goals? Nothing Reported

Impacts
What was accomplished under these goals? Daily Table received a Community Food Project to support the creation of a Daily Table store in Mattapan to serve residents. In March 2023, the Mattapan store was successfully opened. All funds have been expended for the expressed purposes. The proposed project intended to: 1) Meet the food needs of low-income individuals through food distribution, community outreach to assist in participation in federally-assisted nutrition programs and improving access to food as part of a comprehensive service. Goal: Connect food producers to residents, providing more than 500,000 nutritional servings per month of fresh, affordable healthy food in the Mattapan community. Final Outcome: Though store opening was delayed in 2022, Daily Table has since successfully opened its Mattapan Store. Since the opening of the Mattapan Store in March 2023 to November 31, 2024, the Mattapan store has sold $1,596,371.64 of affordable, healthy food equal to 755,142 meals or 629,285 pounds of food distributed. We estimate: that, on average, one nutritional serving costs 0.41 cents. With this calculation, we have distributed 3,893,589 nutritional servings since opening (monthly average = 185,409 nutritional servings per month). While this is lower than anticipated, we know that many newly opened stores take time to establish themselves within the communities they serve. As outlined in our application: we have implemented a new Point-of-Sale operating system that allows us to measure our impact and distribution more effectively. ?MATTAPAN SINCE OPEN (March 2023 - November 31, 2024) Total Total Sales $1,596,371.64 Total Transactions 101,571.00 Customers (average daily) 169 Produce sales $557,560 Produce sales % to total 34.93% Prepared Food sales $150,849 Prepared Food sales % to total 9.45% EBT Sales $439,100 EBT Sales % to total 27.51% EBT transactions 28,051 EBT transactions % to total 27.62% Double Up Food Bucks $102,837 Double Up Food Bucks (Transactions) 20,141.00 DUFB transactions as % of SNAP transactions 71.80% Goal: Maximize use of federal, state and local nutrition-assistance programs for those who need it most (i.e., Daily Table's GusNIP grant award). Final Outcome: Since the opening of the Mattapan Store through November 31, 2024, EBT transactions have comprised 27.62% of store transactions, demonstrating that more than 1 in 4 shoppers utilize SNAP during their transaction. 71.80% of those EBT transactions utilized the Double Up Food Bucks program (unlimited 50% discount on fresh fruits and vegetables) with the purchase. Goal: Create sustainable partnerships with community organizations, increasing healthy food access and education efforts that will continue to grow. Final Outcome: Daily Table partners directly with community organizations and stakeholders in the Mattapan community. Most recently, Daily Table partnered with Immigrant Family Services Institute and Mattapan Community Health Center to distribute free lunch meals to Mattapan residents in partnership with a corporate sponsor. We continue to grow our partnerships and collaborations to increase service to the low-income communities we serve, including Mattapan. 2) Increase the self-reliance of communities in providing for the food needs of the communities. GOAL: Daily Table is rooted in respect for its customers. With bright, colorful and welcoming design, upbeat music and exceptional customer service, shoppers are delighted to find an engaging, dignified and empowering place to shop. Final Outcome: Daily Table continues to implement and refine its outreach and in-store marketing strategies to prove our concept. Most recently, we have added additional signage throughout our stores explaining our DUFB program in multiple languages, including Haitian Creole and Spanish. We promote DUFB in most email newsletters (each newsletter has a 12K+ person footprint). As part of a strategic marketing effort and data evaluation opportunity, Daily Table launched a customer loyalty program in 2024 with the goal of tracking customer shopping habits by incentivizing customers who shop frequently with points that translate into discounts. The data collected, phone numbers and zip codes, allows us to respect customers' privacy while collecting data and tracking operational metrics GOAL: The communication and outreach strategy is designed to increase direct to consumer marketing reaching residents as they shop as well as where they live, work, and play to increase Mattapan residents' awareness and self-reliance for addressing food needs Final Outcome: Daily Table announces special deals weekly through our Hot Deals newsletter emails. We have issued press releases related to Double Up Food Bucks, reaching 5K+ people. We continue to find new avenues to increasing effectiveness of communication and outreach to our shoppers. In our 2023 Annual Impact Report, we included a feature about the potential grocery savings to be achieved by SNAP shoppers at Daily Table to highlight our nonprofit retail grocery model for delivery SNAP incentives.Conducting surveys in partnership with NTAE also quantifies our approach to highlight the challenges and successes of our nonprofit grocery model. 3) Bring together stakeholders from the distinct parts of the food system and to foster understanding of national food security trends and how they might improve local food systems. GOAL: Daily Table nonprofit community grocery model will not only address the needs of individuals in the Mattapan community, but also demonstrate how to expand and scale this unique model to efficiently create sales opportunities for producers, job opportunities for residents, and healthy food awareness beyond the neighborhood. We collaborate with more than 100+ mission-aligned organizations serving populations facing significant adversity and economic hardship. We supply shopping vouchers, coupons, free education and nutrition classes, and store tours to these organizations to help them increase their clients' buying power and gain access to the nutrition needed to heal and maintain their health. Currently, we have a strong network of 70+ suppliers and 20+ local farms and producers to supply our nonprofit grocery stores with fresh, MA-grown produce year-round. Local partners, including Boston Area Gleaners, donate thousands of pounds of fresh produce to our organization each year. To date, we have recovered over 9.5 million pounds of food that otherwise would have gone to waste. The ultimate goal of this project is to provide Mattapan residents with healthy, affordable food and general economic activity, benefitting Mattapan residents and the local economy. To date, we are hitting benchmark goals to provide affordable, healthy food to Mattapan residents through our nonprofit retail grocery model. With $1,596,371.64 of nutritious food sold in the 20+ months since we began operating, we are on track to generate more than $625,000 annually in economic activity to benefit Mattapan residents and the local economy.

Publications


    Progress 09/01/23 to 08/31/24

    Outputs
    Target Audience:The needs of the Greater Boston Area community are deeply rooted in food access problems and inequity. According to The Greater Boston Food Bank 2023 report, one in three people in Massachusetts are facing food insecurity, and in the City of Boston, this rises to 43% of people facing food insecurity. Furthermore, this food insecurity is disproportionately higher in certain neighborhoods including Roxbury, Dorchester, and Mattapan, where there are also higher percentages of people of color. Our stores are located in these areas of the region with the highest food insecurity and the greatest need. Daily Table's project, "Building sustainable,community-driven access to healthy and affordable food in Mattapan, Boston, Massachusetts" centered around creating a Daily Table store in Mattapan to serve residents to provide a comprehensive, sustainable, community-based solution to address food insecurity. Outcomes were to be achieved through expansion of affordable groceries and DUFB to the Mattapan community. Since implementing this 2021 USDA Community Food Project opportunity, Daily Table has expanded to two new store locations, including the planned Mattapan expansion on March 30, 2023. In addition to Mattapan, other communities served by Daily Table are Dorchester, Roxbury, Cambridge-Central Square, and Salem, MA. Mattapan Community: Mattapan is a diverse neighborhood in Boston. A majority of the population was not born in the US. The median household income is $44,744 and the SNAP participation rate is 27%. 31% of the population lives below the poverty line. Community Partners: Beyond Akeela, Greater Mattapan Neighborhood Council, Health Leads, Hyde Park Pantry, Immigrant Family Services Institute, Mattapan Community Health Center, Mattapan Food & Fitness, Mattapan Square Main Streets, Preservation of Affordable Housing (POAH). Changes/Problems:The last few years have been challenging for Daily Table, with second order impacts of COVID having a tremendous effect on our financial performance. The cost of basic goods and groceries in particular skyrocketed across the country. While traditional grocery retailers passed these cost increases directly onto customers, that was not an option for Daily Table. We have worked hard to keep the healthy food we sell as affordable as possible in a time of rapid inflation and, despite these challenges, successfully opened two new stores in Mattapan and Salem to expand our mission and impact. As global supply chains have stabilized and inflation has slowed, we have begun to trend in a positive direction with improved margins and better financial performance. We remain committed to meeting our goals by the next reporting period as more residents in Mattapan and the surrounding area familiarize themselves with our store and its offerings, as well as encouraging use of mission-critical programs such as maximizing SNAP benefits through Double Up Food Bucks redemptions. What opportunities for training and professional development has the project provided?Daily Table is committed to fostering a diverse and inclusive Daily Table team of employees, and one that is fully representative of the communities we serve. We promote open roles through community partners and seek talented individuals who live, or have previously lived in, the neighborhoods in which our stores operate. We hire and train staff who are passionate about our mission and committed to serving our customers. Our board and staff teams are diverse, bringing with them a wealth of lived experience. We are also female-led. Our CEO, 46% of the board, and 75% of the leadership team identify as female, which favorably compares to the communities we serve (our typical shopper is female). 63% of staff live within a two-mile radius of store locations. Many staff live within a 3-block radius of a Daily Table store. 72% of our workforce identify as BIPOC. 14% of our workforce is 55+ years of age. 27% of our team identifies as LGBTQIA+; 13% identify as a person with a disability; 13% identify as an immigrant; and 47% identify as a person whose lived experience is representative of one or more of the communities Daily Table serves. We continue to make investments to advance organizational priorities around professional development and training to best position Daily Table to deliver upon its mission and sustain growth while providing our employees with the best possible working environment. We continue to create direct pathways to leadership roles in our stores, with many success stories of team members moving into managerial or office positions. Additionally, our starting wages are aligned with the wage ordinances in place in the areas we serve ($17.55/hr in Boston, $18.41/hr in Cambridge). By providing a living wage, we not only make Daily Table a great workplace but also support the communities we serve in which our employees and their families live. How have the results been disseminated to communities of interest?In 2024, Daily Table released its 2023 Annual Impact Report, which was distributed to all supporters via email and shared on our website and social media platforms. A digital version of our most recent Impact Report is available year-round on our website. This Impact Report specifically highlighted store expansions to both Mattapan and Salem, MA as key successes in 2023. With the goal of maximizing use of federal, state and local nutrition-assistance programs for those who need it most, we conduct an annual SNAP survey of customers, as part of our DUFB program. In 2023, Daily Table presented these findings to all 259 survey participants to share with those who use DUFB the impact it is having in the community, and the findings from the survey report. We continue to work with the Nutrition Incentive Program Training, Technical Assistance, Evaluation, and Information Center (NTAE) to survey shoppers who utilize SNAP to assess food security and the impact of incentives on our shoppers. Our Director of Community Engagement recently worked on this year's survey. In past years, we have summarized and presented the data to stakeholders upon request. We also provide the raw data and a copy of our presentation to NTAE.? What do you plan to do during the next reporting period to accomplish the goals?With more than a full year of store operation and performance metrics to measure impact, Daily Table is well positioned in this last year of our CFP grant funding to improve upon established benchmarks and achieve our goals to establish our Mattapan store as a critical hub for meeting the food needs of low-income residents and maximize participation in federal, state and local nutrition-assistance programs through our store operations and programs. Moving ahead, we will aim to improve upon established metrics while incorporating community feedback to ensure stakeholder involvement in our operational growth and mission impact.

    Impacts
    What was accomplished under these goals? Daily Table received a Community Food Project to support the creation of a Daily Table store in Mattapan to serve residents. In March 2023, the Mattapan store was successfully opened. The proposed project intended to: 1) Meet the food needs of low-income individuals through food distribution, community outreach to assist in participation in federally-assisted nutrition programs and improving access to food as part of a comprehensive service. Goal: Connect food producers to residents, providing more than 500,000 nutritional servings per month of fresh, affordable healthy food in the Mattapan community. Progress Outcome: Though store opening was delayed in 2022, Daily Table has since successfully opened its Mattapan Store. Since the opening of the Mattapan Store in March 2023 through August 31, 2024, the Mattapan store has sold $1,376,729 of affordable, healthy food, equal to 651,243 meals or 542,703 pounds of food distributed. We estimate that, on average, one nutritional serving costs 0.41 cents. With this calculation, we have distributed 3,357,875 nutritional servings since opening (monthly average = 186,548 nutritional servings per month). While this is lower than anticipated, we know that many newly opened stores take time to establish themselves within the communities they serve. Total sales and Number of Transactions per month continue to climb each month. We are hopeful this trend will continue. As outlined in our application, we have implemented a new Point-of-Sale operating system that allows us to measure our impact and distribution more effectively. MATTAPAN SINCE OPEN (03/2023 - August 31, 2024) Total Total Sales $1,376,729.57 Total Transactions 87,185.00 Customers (average daily) 172 Produce sales $468,099 Produce sales % to total 34.00% Prepared Food sales $129,829 Prepared Food sales % to total 9.43% EBT Sales $371,090 EBT Sales % to total 26.95% EBT transactions 23,881 EBT transactions % to total 27.39% Double Up Food Bucks $92,087 Double Up Food Bucks (Transactions) 18,459.00 Goal: Maximize use of federal, state and local nutrition-assistance programs for those who need it most (i.e., Daily Table's GusNIP grant award). Progress Outcome: Since the opening of the Mattapan Store through August 31, 2024, EBT transactions have comprised 27.39% of store transactions, demonstrating that more than 1 in 4 shoppers utilize SNAP during their transaction. 77.3% of those EBT transactions utilized the Double Up Food Bucks program (unlimited 50% discount on fresh fruits and vegetables) with the purchase. Goal: Create sustainable partnerships with community organizations, increasing healthy food access and education efforts that will continue to grow. Progress Outcome: Daily Table partners directly with community organizations and stakeholders in the Mattapan community. Most recently, Daily Table partnered with Immigrant Family Services Institute and Mattapan Community Health Center to distribute free lunch meals to Mattapan residents in partnership with a corporate sponsor. 2) Increase the self-reliance of communities in providing for the food needs of the communities. Goal: Daily Table is rooted in respect for its customers. With bright, colorful and welcoming design, upbeat music and exceptional customer service, shoppers are delighted to find an engaging, dignified and empowering place to shop. Progress Outcome: Daily Table continues to implement and refine its outreach and in-store marketing strategies to prove our concept. Most recently, we have added additional signage throughout our stores explaining our DUFB program in multiple languages, including Haitian Creole and Spanish. We promote DUFB in most email newsletters (each newsletter has a 12K+ person footprint). Goal: The communication and outreach strategy is designed to increase direct to consumer marketing reaching residents as they shop as well as where they live, work, and play to increase Mattapan residents' awareness and self-reliance for addressing food needs Progress Outcome: When Daily Table removed the $5 limit on DUFB in January 2024, we issued a press release and multiple social media posts to ensure community awareness, including DUFB direct mail campaign in our Mattapan community, reaching 5K+ people In our 2023 Annual Impact Report, we included a feature about the potential grocery savings to be achieved by SNAP shoppers at Daily Table to highlight our nonprofit retail grocery model for delivery SNAP incentives. 3) Bring together stakeholders from the distinct parts of the food system and to foster understanding of national food security trends and how they might improve local food systems. Goal: Daily Table nonprofit community grocery model will not only address the needs of individuals in the Mattapan community, but also demonstrate how to expand and scale this unique model to efficiently create sales opportunities for producers, job opportunities for residents, and healthy food awareness beyond the neighborhood. We collaborate with more than 100+ mission-aligned organizations serving populations facing significant adversity and economic hardship. We supply shopping vouchers, coupons, free education and nutrition classes, and store tours to these organizations to help them increase their clients' buying power and gain access to the nutrition needed to heal and maintain their health. Currently, we have a strong network of 70+ suppliers and 20+ local farms and producers to supply our nonprofit grocery stores with fresh, MA-grown produce year-round. Local partners, including Boston Area Gleaners, donate thousands of pounds of fresh produce to our organization each year. To date, we have recovered over 9.5 million pounds of food that otherwise would have gone to waste. The ultimate goal of this project is to provide Mattapan residents with healthy, affordable food and general economic activity, benefitting Mattapan residents and the local economy. To date, we are hitting benchmark goals to provide affordable, healthy food to Mattapan residents through our nonprofit retail grocery model. With $1,376,729.57 of nutritious food sold in the less than 18 months since we began operating, we are on track to generate more than $625,000 annually in economic activity to benefit Mattapan residents and the local economy.

    Publications


      Progress 09/01/21 to 09/01/23

      Outputs
      Target Audience:Daily Table Mattapan opened its doors on March 30, 2023, catering to a community of 24,268 individuals that makes up 4% of Boston's population. Thirty-five percent of the people living in Mattapan are foreign-born, surpassing the city's average of 27%. Additionally, the majority of Mattapan's residents are Black/African-American, accounting for 74% of the population, while the city as a whole has a much lower representation of 23%. Regarding household income, the median for Mattapan was $43,256 in 2015, which falls below the average for Boston at $55,777. Overall, these demographics showcase the unique character of Mattapan and the importance of a grocery store like Daily Table Mattapan in serving its community. Changes/Problems:As previously communicated, the opening of our Mattapan store faced some unexpected challenges, which led to a delay in the original launch date (summer of 2022). However, we are thrilled to announce that we opened the store in accordance with our revised timeline (spring of 2023). We remain committed to our mission of providing healthy and affordable food in the Mattapan community and are confident that we will meet our goals by the end of the next reporting period. What opportunities for training and professional development has the project provided? Nothing Reported How have the results been disseminated to communities of interest? Nothing Reported What do you plan to do during the next reporting period to accomplish the goals?With the opening of Mattapan Daily Table, we are now in a better position to achieve our goal of providing Mattapan residents with healthy, affordable food. We are actively collaborating with community partners and residents to build awareness of our mission, programs, and services and promote the new store. We're already gaining traction with our marketing efforts.

      Impacts
      What was accomplished under these goals? The ultimate goal of this project is to provide Mattapan residents with healthy, affordable food and general economic activity benefitting Mattapan residents and the local economy. Please be advised that our store opening timeline for 2022 and 2023 has been adjusted. Originally, we planned to open during the summer or fall of 2022, but we had to postpone the opening to spring 2023 due to unforeseen supply chain and permitting issues. As a result, we haven't yet met our benchmarks, as the store only opened at the end of Q1 on March 30, 2023. This delay affected our 2022 and 2023 sales, revenue, and foot traffic figures, impacting progress toward our benchmark. Since opening, we have generated $301,055 in annual sales and provided 20,509 meals (March 30, 2023 to July 31, 2023)

      Publications


        Progress 09/01/22 to 08/31/23

        Outputs
        Target Audience:Daily Table Mattapan opened its doors on March 30, 2023, serving to a community of 24,268 individuals who make up 4% of Boston's population. Thirty-five percent of Mattapan's residents are foreign-born, which is higher than the city's average. Additionally, the majority of Mattapan's residents are Black/African-American, accounting for 74% of the population, compared to Boston's overall representation of 23%. Regarding household income, the median for Mattapan was $43,256 in 2015, which falls below the average for Boston at $55,777. Overall, these demographics showcase the unique character of Mattapan and the importance of a grocery store like Daily Table Mattapan in serving its community. Changes/Problems:As previously communicated, the opening of our Mattapan store faced some unexpected challenges, which led to a delay in the original launch date (originally in the summer of 2022, but actually in the spring of 2023). However, we are thrilled to announce that we opened the store in accordance with our revised timeline on March 20, 2023. We remain committed to meeting our goals by the end of the next reporting period as more people get to know our mission, learn about our affordable offerings, and discover our mission-critical programs, such as SNAP and Double Up Food Bucks. What opportunities for training and professional development has the project provided? Nothing Reported How have the results been disseminated to communities of interest? Nothing Reported What do you plan to do during the next reporting period to accomplish the goals?With the opening of Mattapan Daily Table, we are now in a better position to achieve our goal of providing Mattapan residents with healthy, affordable food. We are actively collaborating with community partners and residents to build awareness of our mission, programs, and services and promote the new store. Our marketing efforts are gaining traction, and we're encouraged by the positive response from the community.

        Impacts
        What was accomplished under these goals? The ultimate goal of this project is to provide Mattapan residents with healthy, affordable food and general economic activity, benefitting Mattapan residents and the local economy. Please be advised that our store opening timeline for 2022 and 2023 has been adjusted. Originally, we planned to open during the summer or fall of 2022, but we had to postpone the opening to spring 2023 due to unforeseen supply chain and permitting issues. Since Daily Table Mattapan only opened at the end of Q1 on March 30, 2023, we haven't yet met our benchmarks. This delay affected our 2022 and 2023 revenue, sales, and foot traffic figures, impacting progress toward our goals. Since opening on March 30, 2023, and up to August 31, 2023, the reporting period end date, we have generated $384,149 in total sales. By the end of 2023, nine months after opening, we aim to have generated around $700,000 in sales. During that same period, we have served over 24,000 customers, approximately 4,300 of whom are unique.

        Publications


          Progress 09/01/21 to 08/31/22

          Outputs
          Target Audience:The target audience for this project is residents of Mattapan, Massachusetts, though as of this reporting period, we have not opened Daily Table Store 4 in Mattapan. The lease for the store is signed, and we are actively working to build out the store location for a store opening in early 2023. Changes/Problems:As mentioned previously, we will be opening our Mattapan store in early 2023, which is a change from our initial plan to open in summer of 2022. Though the opening has been pushed back a few months, we are comfortable with our new timeline and confident we will be able to work toward our goal of providing healthy, affordable food in Mattapan during the next reporting period. What opportunities for training and professional development has the project provided? Nothing Reported How have the results been disseminated to communities of interest? Nothing Reported What do you plan to do during the next reporting period to accomplish the goals?As mentioned above, the lease for our Mattapan store is signed and we've made significant progress in developing construction plans and securing required permitting. We anticipate a store opening in the first quarter of 2023, at which point we will be able to accomplish our goal to provide Mattapan residents with healthy, affordable food. We continue to engage with community partners and the general public in Mattapan to make ourselves known in the community so when the store does open, we can hit the ground running.

          Impacts
          What was accomplished under these goals? The ultimate goal of this project was to provide Mattapan residents with healthy, affordable food and general economic activity benefitting Mattapan residents and the local economy. Since our Mattapan location has not yet opened, we have not yet accomplished our goals. Due to unforeseen supply chain and permitting issues, we had to push our opening date from summer 2022 to early 2023. While a setback, we're committed to opening this new store as soon as possible to bring healthy, affordable food to the Mattapan community.

          Publications