Source: UNIV OF ARKANSAS submitted to
IMPROVING SCIENCE COMMUNICATION AT THE UNIVERSITY OF ARKANSAS AT PINE BLUFF THROUGH FACULTY DEVELOPMENT
Sponsoring Institution
National Institute of Food and Agriculture
Project Status
COMPLETE
Funding Source
Reporting Frequency
Annual
Accession No.
1026030
Grant No.
2021-38821-34719
Cumulative Award Amt.
$99,197.00
Proposal No.
2020-11183
Multistate No.
(N/A)
Project Start Date
Apr 15, 2021
Project End Date
Oct 14, 2022
Grant Year
2021
Program Code
[EP]- Teaching Project
Project Director
Lochmann, S. E.
Recipient Organization
UNIV OF ARKANSAS
(N/A)
PINE BLUFF,AR 71601
Performing Department
Aquaculture/Fisheries
Non Technical Summary
Science is under assault. The response to the "Assault on Science" is not better science, but better science communication. The crucial need for superior science communication is demonstrated by discourse surrounding climate change and the current pandemic. The quality of science communication in agriculture can influence adoption of best management practices. Agricultural Extension specialists have a unique role in science communication. The importance of science communication training in agriculture and natural resource management is heightened by developments in digital communication and social media. Ultimately, scientists must be adept at communicating with their colleagues, the general public, and decisionmakers. Other institutions have adopted specialized programs that train students to be science communicators, sometimes using novel techniques. The goal of this professional development capacity building proposal is to improve the pedagogy of science communication at UAPB by training a trainer, who will in turn, pass along new techniques and insights into science communication to faculty, staff, students, and young professionals at UAPB and beyond. This goal aligns with the goal of the CBG Program which is to strengthen teaching capacity. Another CBG Program goal is translational agriculture research that directly benefits society. Improved science communication allows agriculture research to more rapidly and thoroughly benefit society.
Animal Health Component
(N/A)
Research Effort Categories
Basic
(N/A)
Applied
(N/A)
Developmental
(N/A)
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
90360993030100%
Goals / Objectives
The goal of this professional development capacity building proposal is to improve the pedagogy of science communication at UAPB by training a trainer, who will in turn, pass along new techniques and insights into science communication to faculty, staff, students, and young professionals at UAPB and beyond. The specific objectives of this grant include: 1) intensive training in science communication for a member of the UAPB faculty; 2) development of coursework in science communication at UAPB; and 3) refining and enhancing a workshop entitled "Science communication with peers, the public, and policymakers."
Project Methods
The specific objectives of this grant include: 1) intensive training in science communication for a member of the UAPB faculty; 2) development of coursework in science communication at UAPB; and 3) refining and enhancing a workshop entitled "Science communication with peers, the public, and policymakers."This professional development grant would allow Dr. Lochmann to complete training in science communication from the Alan Alda Center for Communicating Science at Stony Brook University. During one of the professional science meetings attended by Dr. Lochmann, meeting organizers brought in a plenary speaker from the Alan Alda Center for Communicating Science. That plenary speaker outlined Alda's discovery that improvisation exercises can create connections between a speaker and an audience, which result in enhanced and improved science communication. The plenary speaker conducted some of the basic improvisation exercises taught at the Alan Alda Center with the plenary audience. These exercises and the novel approach to improving science communication captured the attention of Dr. Lochmann. He has communicated with administrators from the Alan Alda Center about procedures for his receiving training from the Center. Dr. Lochmann would enter Stony Brook University as a non-degree seeking student.Dr. Lochmann would begin by taking classes online. This would precede one semester in residence at Stony Brook. Nine credits would be taken in residence, during the semester that Dr. Lochmann would be away from UAPB. Coursework taken at Stony Brook would include the study of communicating science to policymakers and study and practice of improvisation techniques. An independent study course, taken online during a subsequent semester, would complete the training.As part of this professional development grant, Dr. Lochmann would develop two new classes during the independent study in science communication. The first course would be a 1-credit seminar class on Science and Social Media.The second course would be a 3-credit class on Principles and Practices of Science Communication. This would be a dual listed class offered to the entire UAPB campus.Upon completion of the training in Communicating Science, Dr. Lochmann will reorganize and enhance a science communication workshop with knowledge, information, and skills gleaned from this professional development opportunity.Dr. Lochmann would also present the workshop on the campus of UAPB at regular intervals as deemed appropriate. Offering workshops on the UAPB campus and through annual regional meetings of the Southern Division of the American Fisheries Society would allow students, faculty and professionals from UAPB and across the southern U.S. to benefit from the professional development Dr. Lochmann would receive through this grant.

Progress 04/15/21 to 10/14/22

Outputs
Target Audience:This was a professional development grant. The PI received training from the Alda Center for Communicating Science at Stony Brook University. As part of the project, the PI conducted two workshops on Science Communication at a meetings of the Southern Division of the American Fisheries Society (Charleston, SC, January 2022; Norfolk, VA February 2023). The attendees of these workshops were students and faculty from southern universities with fisheries and wildlife or aquaculture and fisheries programs. The attendees of these workshops were also employees of state and federal natural resource agencies. The PI also taught two 1-credit Seminar classes at the University of Arkansas at Pine Bluff focused on Science Communication. A Seminar class in Spring 2021 focused on less traditional science communication channels including Infographics, 3-minute elevator speeches, and white papers. A second Seminar class in Spring 2023 focused on data visualization, presentation graphics, presentation styles, audience types, and using narrative for science communication. The various aspects of these workshops and seminars have been incorporated into a 3-credit Science Communication class to be offered during Fall 2023 (see attached syllabus). The audience for this course would be UAPB undergraduate or graduate students from any discipline. Changes/Problems:this is a final report. there are no changes or problems to report. What opportunities for training and professional development has the project provided?The PI took training from the Alan Alda Center for Communicating Science. Training consisted of a total of 12 credit hours (9 hours of coursework and 3 hours of independent study). How have the results been disseminated to communities of interest?The PI also used skills and competencies developed as a result of the professional development capacity building grant to facilitate workshops on Science Communication at professional meetings in Winter 2022 and Winter 2023. Approximately 35 students, faculty, and natural resource professionals attended each workshop. A 3-credit Science Communication class has been developed for students at the University of Arkansas at Pine Bluff. This is intended to be offered during Fall 2023. What do you plan to do during the next reporting period to accomplish the goals?This is a final report. All the objectives of the grant have been completed.

Impacts
What was accomplished under these goals? The PI took five regular classes (9 hours of coursework) from the Alda Center for Communicating Science. Courses from the Alda Center included: The Science of Science Communication; Foundations of Science Communication I; Foundations of Science Communication II; Communicating Science to Decision Makers; and Communicating Science Using Social and Digital Media. The PI's skills developed during this coursework have been translated to graduate students as they prepare to present scientific information at professional meetings. This was done in informal practice sessions. More formal conveyance of skills and competencies were made available to students through two 1-credit seminars offered at the University of Arkansas at Pine Bluff. A Seminar class in Spring 2021 focused on less traditional science communication channels including Infographics, 3-minute elevator speeches, and white papers. A second Seminar class in Spring 2023 focused on data visualization, presentation graphics, presentation styles, audience types, and using narrative for science communication.

Publications


    Progress 04/15/22 to 10/14/22

    Outputs
    Target Audience: Nothing Reported Changes/Problems: Nothing Reported What opportunities for training and professional development has the project provided? Nothing Reported How have the results been disseminated to communities of interest? Nothing Reported What do you plan to do during the next reporting period to accomplish the goals? Nothing Reported

    Impacts
    What was accomplished under these goals? The PI took five regular classes (9 hours of coursework) from the Alda Center for Communicating Science. Courses from the Alda Center included: The Science of Science Communication; Foundations of Science Communication I; Foundations of Science Communication II; Communicating Science to Decision Makers; and Communicating Science Using Social and Digital Media. The PI also completed an independent study course (JRN 599 Special Problems) during which skills and techniques from previous coursework were put into action during a research project. The project examined the use of analogy in science communication. Specifically, the work compared the change in angler attitudes regarding harvest of fish when scientific information was communicated with one of two analogies or without any analogy. The study groups included trout anglers. Study results indicated that treatment effect depended upon the belief or behavior and upon the analogy accompanying scientific information. Science communications with analogies had a larger effect than science communications along on angler beliefs that catch and release is always good for fish populations (it is not always good). The work should inform natural resource agencies regarding the efficacy of using vivid analogies to convey science to different publics. The PI's skills developed during this coursework have been translated to graduate students as they prepare to present scientific information at professional meetings. This was done in informal practice sessions. More formal conveyance of skills and competencies were made available to students through two 1-credit seminars offered at the University of Arkansas at Pine Bluff. A Seminar class in Spring 2021 focused on less traditional science communication channels including Infographics, 3-minute elevator speeches, and white papers. A second Seminar class in Spring 2023 focused on data visualization, presentation graphics, presentation styles, audience types, and using narrative for science communication. The PI also used skills and competencies developed as a result of the professional development capacity building grant to facilitate workshops on Science Communication at professional meetings in Winter 2022 and Winter 2023. Approximately 35 students, faculty, and natural resource professionals attended each workshop. A 3-credit Science Communication class has been developed for students at the University of Arkansas at Pine Bluff. This is intended to be offered during Fall 2023.

    Publications


      Progress 04/15/21 to 04/14/22

      Outputs
      Target Audience:This is a professional development grant. The PI is receiving training from the Alda Center for Communicating Science at Stony Brook University. As part of the project, the PI will be conducting a workshop on Science Communication at a meeting of the Southern Division of the American Fisheries Society. The attendees of this workshop are students and faculty from southern universities with fisheries and wildlife or aquaculture and fisheries programs. The attendees of this workshop are also employees of state and federal natural resource agencies. Changes/Problems: Nothing Reported What opportunities for training and professional development has the project provided?The PI has taken five courses from the Alda Center for Communicating Science, including The Science of Science Communication; Foundations of Science Communication I; Foundations of Science Communication II; Communicating Science to Decision Makers; and Communicating Science Using Social and Digital Media How have the results been disseminated to communities of interest?As part of the project, the PI conducted aworkshopon Science Communication at a meetingof the Southern Division of the American Fisheries Society (Charleston, SC, January 2022) What do you plan to do during the next reporting period to accomplish the goals?The PI will be completing an independent study project during the next reporting period. This project will examine the use of analogy in science communication. Specifically, the work will compare the change in angler attitudes regarding harvest of fish when information is communicated with one of two analogies or without any analogy. The work should inform natural resource agencies regarding the efficacy of using vivid analogies to convey science to different publics. The PI will revise presentations given at a workshop (facilitated by the PI) on Science Communication to peers, the public, and policy makers. Finally, the PI will begin to craft a 3-credit course in science communication to be offered at UAPB.

      Impacts
      What was accomplished under these goals? The PI has taken five classes (9 hours of coursework) from the Alda Center for Communicating Science. The PI's skills, developed during this coursework, are being translated to graduate students as they prepare to present scientific information at a professional meeting in January 2022. Furthermore, the PI will be using these skills to facilitate a workshop on Science Communication at the same professional meeting. There will be approximately 35 students, faculty, and natural resource professionals attending the workshop. The PI has developed a 1-credit graduate seminar in Science Communication that instructs graduate students in the use of non-traditional communication formats including infographics, 3-minute elevator pitches, and white papers.

      Publications