Source: UNIVERSITY OF MISSOURI submitted to
COLLECTIVE ENTREPRENEURSHIP RESEARCH AND EDUCATION FOR SOCIALLY-DISADVANTAGED SMALL- AND MEDIUM-FOOD SYSTEM ENTERPRISES
Sponsoring Institution
National Institute of Food and Agriculture
Project Status
COMPLETE
Funding Source
Reporting Frequency
Annual
Accession No.
1025347
Grant No.
2021-68006-33835
Cumulative Award Amt.
$499,975.00
Proposal No.
2020-05035
Multistate No.
(N/A)
Project Start Date
Jan 1, 2021
Project End Date
Oct 31, 2023
Grant Year
2021
Program Code
[A1601]- Agriculture Economics and Rural Communities: Small and Medium-Sized Farms
Recipient Organization
UNIVERSITY OF MISSOURI
(N/A)
COLUMBIA,MO 65211
Performing Department
Applied Social Sciences
Non Technical Summary
This project builds the capacity of socially-disadvantaged food system entrepreneurs to utilize collective entrepreneurial strategies (CESs) to found and scale-up small- and medium-sized enterprises (SMEs) in U.S. food systems. It is anintegrated projectof research and outreach activities with minority, marginalized, and socially disadvantaged (MMSD) food system entrepreneurs. The project is namedCollective Entrepreneurship Research and Education for Socially-disadvantaged Small- and Medium-Enterprises,or "CERES" for short.Activities focus on women and/or racial and ethnic minorities seeking to found new or scale-up existing food system ventures.Collective entrepreneurial strategies are a means to achieve scale for individual ventures with common strategies and products in local and regional food systems. They include food hubs, producer organizations, venture incubators, shared kitchens, agrotourism trails, and joint marketing arrangements rooted in entrepreneurial networks. Given historical barriers, MMSD entrepreneurial networks and their approach to CESs differ; emerging research from the project team shows that MMSD-owned SMEs rely on collectives differently than socially advantaged counterparts and account for a small proportion of food hub suppliers. There is little documentation of the network structures and cooperative strategies for MMSD-owned food system ventures. Little is known about their learning needs to improve their capacity to engage in CESs.CERES conducts participatory research with MMSD entrepreneurial stakeholders in Missouri to identify learning priorities.Based on this needs assessment, curriculum is developed and implemented in a pilot training program for MMSD entrepreneurs. CERES conducts evaluation research to validate curriculum effectiveness and perform foundational scientific research on entrepreneurial network formation and CES impacts on MMSD food system entrepreneurs.
Animal Health Component
100%
Research Effort Categories
Basic
(N/A)
Applied
100%
Developmental
(N/A)
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
60262303100100%
Goals / Objectives
The long-term goal is to increasing access of small- and medium-sized enterprises (SMEs) owned and/or operated by minority, marginalized, or otherwise socially disadvantaged (MMSD) persons to local and regional food systems. The project focuses on the "the scaling-up challenge" in food systems: (1) how to get more nodes in the entrepreneur's network; (2) how to allow the nodes to grow, so as to increase throughput; and (3) how to encourage collective action in pursuit of revenues and profits.The significant feature of this proposed project is to empower MMSD populations to formstrategic collectiveswhich support the founding of new ventures, improve market access and establish resilient marketing channels to add value, stimulate innovation, and increase the size and scope of enterprises.The project addresses two knowledge gaps: (1) identify best practices for MMSD populations to form entrepreneurial networksand use collective strategies within these networks to overcome social disadvantage to found new enterprises and increase the scale, profitability, and sustainability of their ventures; and(2) how to develop education programs by Extensionand other agriculture educators to facilitate collective entrepreneurial action by MMSD populations.Four specific objectives of the project:1.[Research] Identify curricular needs of MMSD-owned/operated SMEs in the food system regarding collective entrepreneurial strategies.2.[Extension] Develop a training program on entrepreneurship and collective strategies that meets the needs of MMSD-owners/operators of food system SMEs.3.[Extension] Evaluate the effectiveness of this training program for pilot training cohorts of Missouri-based small ruralbusinesses, including farms, owned and operated by MMSD persons, particularly women and racial/ethnic minorities.4.[Research + Extension] Compile and share project outputs and impacts regarding collective entreprenurial strategies on MMSD venture performance, scaling, and success
Project Methods
1. Efforts1a. Perform a needs assessment and baseline study using qualitative methods involving participant action among minority and socially disadvantaged stakeholder groups, using structured interviews.1b. Perform a literature review on minority, enclave, and disadvantaged entrepreneurs in production agriculture and adjacent industries.1c. Design a curriculum based on collective entrepreneurial strategies based upon outputs from 1a and 1b under the guidance of a project advisory group of state and regional extension personnel.1d. Implement the training program with 2 cohorts of 35 participants as a pilot study of the curriculum.2. Evaluation2a. An evaluation team external to the project team will be engaged to assess the curriculum materials and pedagogy.2b. The external evaluation team will observe and evaluate the pilot training sessions. The will collect data pre- and post-training from the participants to assess outcomes.

Progress 01/01/21 to 12/21/23

Outputs
Target Audience:The target audiences for this project are two cohorts of minority, marginalized, and socially disadvantaged beginning entrepreneurs in the agri-food system. Beyond the project dates, the primary audience is trainers in rural entrepreneurship in Cooperative Extension, community colleges, and NGOs working on displaced populations. Changes/Problems:On August 31 of 2023, PD Westgren retired from the University of Missouri. Project activities are paused while the project team works with USDA NIFA for an intended transfer to incumbent PD Entsminger at the University of Maine, who holds and Extension and research appointment. This has delayed the next stage of curriculum development (creating multimedia case studies) and briefing of stakeholder groups. What opportunities for training and professional development has the project provided?No training programs offered in 2023. Project plans are for training cohorts to begin in 2024. One undergraduate student, supervised by Dr. McGowan at Cal Poly, is working on the project as professional development in agricultural entrepreneurship training. How have the results been disseminated to communities of interest?No presentations in 2023. What do you plan to do during the next reporting period to accomplish the goals? Nothing Reported

Impacts
What was accomplished under these goals? In March, Entsminger and McGowan submitted a revision of the 2022 manuscript to a new journal. Following a review period, the journal extended the project team a Revise and Resubmit offer in May. Based on reviewer comments, a revised manuscript was submitted in August 2023 and is currently under review. During the Spring and Summer, the project team analyzed Delphi needs assessment data collected in 2022 and implemented a second-round quantitative survey distributed to food system entrepreneurial educators across the U.S. in July. Response collection was closed in August and preliminary data analysis is being completed at the end of 2023. The project team also has begun curriculum development activities based on learning from the needs assessment process. These include professional development opportunities extended to an undergraduate student at CalPoly who has assisted with curriculum mapping activities.

Publications


    Progress 01/01/22 to 12/31/22

    Outputs
    Target Audience:The target audiences for this project are two cohorts of minority, marginalized, and socially disadvantaged beginning entrepreneurs in the agri-food system. Beyond the project dates, the primary audience is trainers in rural entrepreneurship in Cooperative Extension, community colleges, and NGOs working on displaced populations. Changes/Problems:On August 31 of 2023, PD Westgren retired from the University of Missouri. Project activities are paused while the project team works with USDA NIFA for an intended transfer to incumbent PD Entsminger at the University of Maine, who holds and Extension and research appointment. This has delayed the next stage of curriculum development (creating multimedia case studies) and briefing of stakeholder groups. What opportunities for training and professional development has the project provided?No training programs offered in 2023. Project plans are for training cohorts to begin in 2024. One undergraduate student, supervised by Dr. McGowan at Cal Poly, is working on the project as professional development in agricultural entrepreneurship training. How have the results been disseminated to communities of interest?No presentations in 2023. What do you plan to do during the next reporting period to accomplish the goals?Plans for 2024/continuation of project after relocation to the University of Maine: Learning from the Delphi Method needs assessment will be drafted into a manuscript for submission at an outlet relevant to food systems and/or entrepreneurial education. A graduate student at UMaine may contribute to this manuscript via coursework. Multimedia curriculum will be developed. The project team will submit conferences to engage stakeholders in project learning. The training cohorts will be held and curriculum assessment completed.

    Impacts
    What was accomplished under these goals? In March, Entsminger and McGowan submitted a revision of the 2022 manuscript to a new journal. Following a review period, the journal extended the project team a Revise and Resubmit offer in May. Based on reviewer comments, a revised manuscript was submitted in August 2023 and is currently under review. During the Spring and Summer, the project team analyzed Delphi needs assessment data collected in 2022 and implemented a second-round quantitative survey distributed to food system entrepreneurial educators across the U.S. in July. Response collection was closed in August and preliminary data analysis is being completed at the end of 2023. The project team also has begun curriculum development activities based on learning from the needs assessment process. These include professional development opportunities extended to an undergraduate student at CalPoly who has assisted with curriculum mapping activities.

    Publications


      Progress 01/01/21 to 12/31/21

      Outputs
      Target Audience:Target audiences NOT reached in 2021 due to COVID pandemic restrictions on travel for PD and co-PD. Changes/Problems:This research project was severely impacted by the COVID pandemic in 2021 -- the first year of the project. The project team was forbideen to travel off-campus for much of the year by university policy and an abundance of caution when contemplating visits to training programs across the United States. At the end of project year 2, we will assess progress, then seek a no-cost extension if required to complete the objectives of the award. What opportunities for training and professional development has the project provided?One graduate research assistant, L. McGowan was placed on the project during project year 2021. She completed two research publications on marginalized populations seeking entrepreneurial entry into the agri-food sector. In part, this research experience prepared L. McGowan to accept a tenure-track teaching position at the California Polytechnic State Universit at San Luis Obispo. How have the results been disseminated to communities of interest?Two journal articles directed to the scientificaudience have been submitted for review. What do you plan to do during the next reporting period to accomplish the goals?In late 2022, we will complete field work in ocollective data on training programs (Objective 1) in the Northeast US region and the Midwest US region.

      Impacts
      What was accomplished under these goals? The field work for Objective 1 ([Research] Identify curricular needs of MMSD-owned/operated SMEs in the food system regarding collective entrepreneurial strategies) was halted by COVID pandemic travel restrictions in 2021. There were no primary data collected in 2021. The PD and co-PD pivoted to write two papers from secondary data sources. PD Westgren and graduate assistant L. McGowan wrote the manuscript, "Marginalized Populations, Entrepreneurship, and Economic Development" which was submitted for journal review in the first quarter of 2022.Co-PD Entsminger worked with graduate assistant L. McGowan on journal manuscript "Strategic Portfolios and Social Disadvantage: Differences in the Mix of Direct Distribution Channel Reliance for Minority-Operated Agrofood Enterprises", which was submitted in the first quarter of 2022.

      Publications