Source: UNIVERSITY OF GUAM UOG STATION submitted to NRP
MARKETING, TRADE, AND MANAGEMENT OF AQUACULTURE AND FISHERY RESOURCES
Sponsoring Institution
National Institute of Food and Agriculture
Project Status
COMPLETE
Funding Source
Reporting Frequency
Annual
Accession No.
1015326
Grant No.
(N/A)
Cumulative Award Amt.
(N/A)
Proposal No.
(N/A)
Multistate No.
W-3004
Project Start Date
Jun 19, 2018
Project End Date
Sep 30, 2019
Grant Year
(N/A)
Program Code
[(N/A)]- (N/A)
Recipient Organization
UNIVERSITY OF GUAM UOG STATION
(N/A)
MANGILAO,GU 96913
Performing Department
Experiment Station
Non Technical Summary
Aquaculture is one of the fastest growing food sectors in the world. Guam has unique geographic and strategic advantages because of its close proximity to Asia, the center of world aquaculture production. Guam also plays a pivotal role economically among the surrounding islands in Micronesia, which is distinguished among the Western Pacific region for leading the island sustainable development for food security. The major aquaculture species cultured on Guam remain as Tilapia, milkfish and shrimp, and their production levels have not been clearly monitored and recorded in the recent years, with little public data to be able to accessed. And there is no regulatory government agency being specifically assigned to watch over and guide the aquaculture development section on Guam, even the basic data collection and data tracking are lacking. However, the needs and interests of aquaculture development are still present in the community, mostly due to strong local demand for high quality seafood products in the market. Therefore, starting with surveys of aquaculture development and seafood marketing on a regular basis, incorporating the collected data and updated analyses in the formal lectures, technical support and extension services in order to transfer the technology and disseminate the information to the stakeholders will be the focuses of the project. All of these research, extension and education efforts will be helpful to establish the baseline information, fill in the blank, understand the current status of aquaculture product management and develop marketing methods correspondingly. Based on that, ways of Improvements and new opportunities could be explored for enhancing the efficiency of production system and expanding aquaculture development on Guam and in the Micronesian region.
Animal Health Component
80%
Research Effort Categories
Basic
20%
Applied
80%
Developmental
(N/A)
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
30737991060100%
Goals / Objectives
Improve the development of seafood markets by focusing on analyses of new marketing themes, market niches, and alternative seafood products Enhance fishery and aquaculture production by developing decision support tools to integrate management and marketing Increase the organizational and institutional efficiency of the aquaculture and fishery sectors by analyzing the regulatory environment and developing ideas to support the sectors Improve the understanding of how infrastructure investment, location, and sector organization affects the stability of both the aquaculture and capture fishery industries.
Project Methods
Efforts: Formal classroom Instruction, survey, workshop, development of curriculum incorporating the section of "marketing the aquaculture products" in the general education course " Science of Aquaculture"Evaluation: presentations, questionaires, tests, or written reports are the options for evaluation.

Progress 06/19/18 to 09/30/19

Outputs
Target Audience:College students enrolled for the aquaculture class at University of Guam and other stakeholders from the Pacific island community who were interested in learning the economics and marketing of aquaculture products and seafood in general. Changes/Problems: Data collection on aquaculture production turned out to be difficult because of extremely small sample size for the large aquacutlure operations and even fewer farmers willing to participate survey and share their prodcution and market data for some reasons. What opportunities for training and professional development has the project provided? Taught "Science of Aquaculture" which includes Economics and Marketing of Aquaculture Products with the updated information (both lectures and field trips). How have the results been disseminated to communities of interest? The results were disseminated to the aquaculture class by presentations on seafood market and economics , and to stakeholders via meetings, phone calls and email communications. What do you plan to do during the next reporting period to accomplish the goals? Nothing Reported

Impacts
What was accomplished under these goals? 2. Updated the information of related undergraduate curricula and taught the section of Economics and Marketing of Aquaculture as part of Science of Aquaculture, a general education course at the University of Guam (UOG). 3. Established contacts and network via participating Micronesian Association for Sustainable Aquaculture and interacting with fisheries and aquaculture officers from other Pacific islands during SPC sponsored workshops and exchanged information on seafood production. Collaborated with researchers in Palau and Saipan on potential aquaculture projects, mangrove crab and rabbitfish. 4. Provided extension service and technical supports to several stakeholders who are interested in investing in aquaculture business or development on Guam, and involved in Aquaculture Task Force to reinvigorate efforts to develop aquaculture. 5. Experimented on direct marketing to consumers, including direct sale to Hyatt and assessed the local market acceptance of local broodstock shrimp. The direct sale of specific pathogen free broodstock shrimp (50 to 70 grams ) from UOG hatchery to Hyatt were processed twice in the reported period, 20lbs at $15/lb and 50lbs at $20/lb respectively. The feedback of the shrimp quality and market acceptance was very highly positive. The executive chef of Hyatt commented that the shrimp product is "the best in Guam".

Publications

  • Type: Journal Articles Status: Published Year Published: 2018 Citation: Delos Santos, M., Gong, H., 2018. Domestication of mangrove crab, Scylla serrata in Palau: Larval rearing and nursery experience. Aquaculture Magazine 44 (6), 70-73.


Progress 10/01/18 to 09/30/19

Outputs
Target Audience:College students enrolled for the aquaculture class at University of Guam and other stakeholders from the Pacific island community who are interested in learning the economics and marketing of aquaculture products and seafood in general. Changes/Problems:Data collection on aquaculture production turned out to be difficult because of extremely small sample size for the large aquacutlure operations and even fewer farmers willing to participate survey and share their prodcution and market data for some reasons. What opportunities for training and professional development has the project provided?Taught class with total of 26 students in "Science of Aquaculture" on Economics and Marketing of Aquaculture Products with the updated information (both lectures and field trips). How have the results been disseminated to communities of interest?The results were disseminated to the aquaculture class by presentations on seafood market and economics , and to stakeholders via meetings, phone calls and email communications. What do you plan to do during the next reporting period to accomplish the goals?To collaborate with agriculture economist to address the economics aspect of aquaculture production and managment for the new multistate project.

Impacts
What was accomplished under these goals? 1. Assessed current status of seafood consumption on Guam and sources from the available data. The annual on-island seafood consumption was estimated to be approximately 7 million lbs; early 73% imported, 5.8% from aquaculture, 8.5% from boat landings, 0.6% from shore-based catch, 9.6% from trans-shipment rejects and 2.6% from informal imports. Seafood imports to Guam in FY2018 worth $24 million, comprising of $13 million for fish, $9.7 million for crustaceans, $1.9 million for mollusks, $30,000 for seaweed, and $22,000 for aquatic invertebrates. The major import sources were US, Vietnam, Taiwan, Hong Kong, Philippines, Japan, Norway, and Marshall islands. 2. Updated information of related undergraduate curricula and taught section of Economics and Marketing of Aquaculture as part of Science of Aquaculture, a general education course at the University of Guam (UOG). 3. Established contacts and network via participating Micronesian Association for Sustainable Aquaculture and interacting with fisheries and aquaculture officers from other Pacific islands during SPC sponsored workshops and exchanged information on seafood production. Collaborated with researchers in Palau and Saipan on potential aquaculture projects, mangrove crab, and rabbitfish. 4. Provided extension service and technical supports to several stakeholders who are interested in investing in aquaculture business or development on Guam, and involved in Aquaculture Task Force to reinvigorate efforts to develop aquaculture. 5. Experimented direct marketing to consumers, including direct sale to the Hyatt hotel and assessed the local market acceptance of local broodstock shrimp. The direct sale of specific pathogen free broodstock shrimp (50 to 70 grams ) from UOG hatchery to the Hyatt hotel were processed twice in the reported period, 20lbs at $15/lb and 50lbs at $20/lb respectively. The feedback of the shrimp quality and market acceptance was highly positive. The executive chef of the Hyatt hotel commented that the shrimp product is "the best in Guam".

Publications

  • Type: Journal Articles Status: Published Year Published: 2018 Citation: Delos Santos, M., Gong, H., 2018. Domestication of mangrove crab, Scylla serrata in Palau: Larval rearing and nursery experience. Aquaculture Magazine 44 (6), 70-73.


Progress 06/19/18 to 09/30/18

Outputs
Target Audience:College students enrolled for the Aquaculture class at University of Guam and other stakeholders from the island community who are interested in learning the economics and marketing of aquaculture products and seafood in general on Guam. Changes/Problems: Nothing Reported What opportunities for training and professional development has the project provided?Taught a class with total of 22 students in "Science of Aquaculture" on Economics and Marketing of Aquaculture Products with the updated information (both lectures and field trips). How have the results been disseminated to communities of interest?Project results have been disseminated to students via classroom presentations and field trips, and to stakeholders via meetings, phone calls and email communications. What do you plan to do during the next reporting period to accomplish the goals?Plan to increase the sample size on the survey and adapt other established data systems (i.e., the Fishery Performance Index) to analyze the market and managemnent of aquaculture and fishery products on Guam.

Impacts
What was accomplished under these goals? 1. Conducted a preliminary survey among various local grocery stores and several distribuors to assess the current status of seadood market on Guam. 2. Updated the related curricula and taught the section of Economics and Marketing of Aquaculture as part of Science of Aquaculture, a general education course at the University of Guam (UOG). 3. Participated in the multistate project annual meeting "Marketing, Trade, and Management of Aquaculture and Fishery Resources", to establish the network at regional and national level. 4. Provided extension service and technical supports to several stakeholders who are interested in investing in aquaculture business or development on Guam, and contributed inputs to the business school students at UOG associated with Guam Economic Development Forum on Aquaculture activities.

Publications