Source: UNIV OF HAWAII submitted to NRP
UNIVERSITY OF HAWAII`S GOFARM HAWAII: A STATEWIDE BEGINNING FARMER INITIATIVE
Sponsoring Institution
National Institute of Food and Agriculture
Project Status
COMPLETE
Funding Source
Reporting Frequency
Annual
Accession No.
1013389
Grant No.
2017-70017-26955
Cumulative Award Amt.
$600,000.00
Proposal No.
2017-01784
Multistate No.
(N/A)
Project Start Date
Aug 15, 2017
Project End Date
Aug 14, 2020
Grant Year
2017
Program Code
[BFRDA]- Beginning Farmer and Rancher Development Program, Standard
Recipient Organization
UNIV OF HAWAII
3190 MAILE WAY
HONOLULU,HI 96822
Performing Department
Agribusiness Incubator Program
Non Technical Summary
Hawaii has a unique set of needs for new farmers and farmer training. Extreme isolation, lack of Winter kill, high input and land costs, and counties separated by the ocean make viable farming a challenge for any farmer here. The dominance of plantation agriculture, now largelygone, has resulted in concentrated land ownership and a lack of family farms and the knowledge and supporting systems that normally accompany them. Thus, there exists a great need to create new farmers for Hawaii with a comprehensive approach that capitalizes on the current interest in farming and develops them from the ground up-- with fundamental science-based knowledge, hands-on experience, and marketing and business management skills for the real world. One that serves every county of Hawaii and innovatively fosters the confidence necessary for those trained to commit to becoming entrepreneurial commercial farmers. One that supports their transition into independent farmers with resources, networks, and business and production consulting. GoFarm Hawaii is doing it, having grown to five locations in all four counties and, most importantly, efficiently converting over 20% of participants (most of whom began with no farming experiences or connections) into real farmers. GoFarm Hawaii seeks USDA support to continue our success, improve the impact of some sites by adding missing advanced phases, and strengthen beginning farmer training Statewide by creating and maintaining a Statewide network of programs that focus on beginning farmer training.
Animal Health Component
(N/A)
Research Effort Categories
Basic
(N/A)
Applied
(N/A)
Developmental
(N/A)
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
60160103010100%
Goals / Objectives
The long-term goals of GFH are described in its Mission: To enhance Hawaii's food security and economy by increasing the number of local agricultural producers by offering those with an interest in agriculture a combination of knowledge, experience, and support designed to assist them in becoming viable production growers, and accomplish this in a manner that encourages sustainability. Toward this end, our Objectives and anticipated Outputs and Outcomes across our five locations are:- Primary Objective: More viable, sustainable farmers for Hawaii- Outputs: All phases of GFH program (see Figure 2 above)- Outcomes: 45 participants start commercial production at their own or others' farm businesses.
Project Methods
Description of activities (Objective followed by related activities):More new farmers for Hawaiio Via annual execution of a phased program model (see Figure 2) at each site, designed to capitalize upon the widespread interest in farming while focusing resources on the most committed and likely to succeed. Its phases are designed to cover the continuum of a prospective farmer's development from interest to commercial farming. The program demands significant time for independent study and plot maintenance, but required meeting times are held on weeknights and weekends to accommodate working adults.Aspiring farmers across the State are attracted to and engaged with our programo Via AgCurious events, a widely-promoted 3-hour seminar to attract broad group of those interested in farming. Farmers discuss the lifestyle, challenges, and opportunities of farming in Hawaii, staff describe the GFH program, and current and former students discuss their experiences and answer questions. Attendees are invited to apply for the next phase, AgXposure.o Via AgXposure days, 4 all-day working excursions on weekends to expose participants to the breadth and demands of farming, designed to allow for self selection out of the program as well as help program leaders identify prospects for the next level, AgSchool. Participants are invited to apply for AgSchool.High-potential aspiring farmers across the State have the fundamental knowledge and practice required to produce crops for marketo Via AgSchool, 4 months of science-based curriculum and field-based practicum, with participants responsible for full crop cycles on their own plots. Weekly assigned readings/videos and quizzes. Weeknight class (2-3 hours) featuring guest speakers with topical expertise, or further instruction anddiscussion ("flipped classroom" style7). Weekly field instruction and practice (6-7 hours) including demonstrations, feedback, and discussion of identified field issues.o Topics include: Soils, plant physiology, nutrition, diseases, weeds, pests, irrigation, pesticides, farm machinery, post-harvest handling, grading, food safety, crop planning, market opportunities, and record-keeping.o A detailed crop plan and field journal are part of the rubric required for graduation. Graduates may apply for AgPro.High-potential beginning farmers across the State have advanced knowledge and practice of commercial crop production and are prepared to start and operate a farm businesso Via AgPro, 6 months of science-based curriculum and field-based practicum. Similar to AgSchool but with more advanced coverage of aforementioned topics with particular focus on commercial scale practices. Plot sizes increase to 1/8 acre, marketing of crops is done individually, and minimum sales levels are required to impose the pressure of growing for market. Participants report an average of 20+ hours on-farm outside of scheduled field times, and many hours of reading and planning per week. 7 Things You Should Know About Flipped Classrooms, https://net.educause.edu/ir/library/pdf/eli7081.pdf GoFarm Hawaii: A Statewide beginning farmer initiative Page 6 of 17o Additional topics include: Larger scale farm machinery, business planning, marketing, cost of production, cash flow projection, employee management, regulations, financing, business startup, and land acquisition. Special sessions are held with commercial buyers from various channels and farmer-serving organizations (FSA, NRCS, farm bureau, extension agents, etc.).o A portfolio (field records, issues and challenges), plot showcase, business plan, and sales revenues are part of the rubric required for graduation. Graduates may apply for AgIncubator.Beginning famers have support transitioning to independent commercial farming.o Via AgIncubator, up to three years of access to land (up to 1 acre), shared equipment, and facilities. Participants are charged a nominal fee, must form businesses, and are responsible for the production, marketing, and expenses and profits of crops of their choosing. Designed to provide further productionand business experience and to establish a record of business success to facilitate pursuit of land and financing. GFH staff are available for ad-hoc mentoring and perform monthly plot walkthroughs. Monthly meetings are held for continued learning on topics of the incubatees choosing. To ensureparticipants are progressing toward independent commercial farming, incubatees must meet escalating production requirements to remain in AgIncubator and are evaluated every six months.o Via AgBusiness, continual and guaranteed access provided to participants who have completed AgSchool. Individualized business consulting from the consultants of the UH Agribusiness Incubator Program. Assistance includes business formation, business planning, value-added products, financing, marketing, land acquisition, and general guidance.Aspiring farmers have access to more phases of GFH.o Currently, two of the five program sites offer AgIncubator and three offer AgPro. Although there is tremendous value in offering phases through AgSchool, we have found that graduation from the AgPro phase significantly increases the likelihood that a student will enter farming, and another significant increase if AgIncubator is available to them. Therefore, we will utilize funds to facilitate the addition of AgPro and AgIncubator at a program site that currently lacks these phases.o We anticipate leveraging BFRDP funds to raise other funds (as we have done successfully in the past) to bring these phases to all program sites, although this is not modeled in the budget.More effective and efficient Beginning Farmer Development in Hawaii.o Capitalize on the interest to join a network expressed by organizations attending the Hawaii Beginning Farmer Trainers conference GFH hosted in 2016 by establishing a web-based platform for communication and sharing and inviting participation on that platform. Moderate the group and initiatediscussions and upload of materials for sharing. Organize collaborative development of a position paper and selection of stakeholders to disseminate/present to.

Progress 08/15/17 to 08/14/20

Outputs
Target Audience:The target of GoFarm Hawaii (GFH) is adult residents of Hawaii who aspire to become commercial farmers or enter the agricultural workforce. The GFHapproach is highly appropriate to this target audience as it focuses on beginning commercial-scale production techniqueswith Hawaii/sub-tropical specificity and business topics and consulting necessary to be a viable agripreneur in Hawaii. Therigor of the program and commitment required on the part of participants further help to ensure that the program servesthose most likely to transition into commercial farming. Furthermore, GFH does not require college enrollment nor is itrestricted by ethnicity, income, or other status. Programs are located in Waialua Oahu, Windward Oahu, and on the islandsof Kauai, Maui, and Hawaii. Target audience therefore largely comes from within 30-45 minutes drive of the programlocations. Due to the demographic makeup of Hawaii, a majority of the target are minorities, primarily Asian and PacificIslanders (including Native Hawaiians). Changes/Problems: Primary change related toCOVID-19 which required modifications to training delivery. Increased protocols required more resources and limited capacity. Program participants made personal choices to exit to reduce potential virus exposure or address personal needs. There was increased demand and need for local produce which allowed participants to actively engage with the community and fill critical needs. Markets in Hawaii changed, requiring farmers to modify distribution methods. The program staff was unable to travel to various sites and collaborators were unable to meet in person. Therefore,delivery methods were adjusted to virtual training and meetings. What opportunities for training and professional development has the project provided?The primary program goal is to train students, but assume this question relates to the training and development of staff. With that in mind, we have sent staffto relevant state and national conferences and workshops. How have the results been disseminated to communities of interest?•Regular updates of activities and graduations on social media • Booth at ag-related events • State Ag Conference • Regular meetings with collaborators and funders • Regular tours with government and educational leaders • Students and program have appeared on community television, radio, local magazine, and newspaper articles • Hosted multiple alumni conferences What do you plan to do during the next reporting period to accomplish the goals? Nothing Reported

Impacts
What was accomplished under these goals? Hosted 19 cohorts of students at 5 site locations. Supported 858participants. Of them, 793 attended an AgCurious session 230 participated in AgXposure 144 graduated from AgSchool 99 graduated from AgPro 78 started a farm business in AgIncubator or on other lands 40 planned to work in the agricultural/food system workforce Helped 43 AgIncubator participants improve farming success via production, marketing, or business management. Helped 99 beginning farmers write business goals and plans. Updated AgBusiness curriculum to introduce an AgBusiness workbook. Held 2 alumni conferences to provide additional learning opportunities aroundscaling, networking, sustainability, marketing, and growth opportunities. Updated AgPro AgBusiness curriculum to include additional marketing, value-added production, and cost of production training modules. Updated AgIncubator periodic business review to refine goal setting and a requirement to outline corresponding tasks to accomplish goals. Implemented more frequent one-on-one business reviews/assessments. Developed a new farm-to-table curriculum option at AgIncubator locations. Established monthly networking/educational meetings at AgIncubator sites. Relocated the Kauai Island program and started AgPro and preparing for AgIncubator Relocated the Hawaii Island program and expanded to include AgIncubator option Updated AgPro AgBusiness curriculum to include business goal setting, a wholesale cost of production exercises, and marketing excursions. Developed a Graduate Handbook. Worked with sub-awardee (The Kohala Center) to: Update HiFTNet catalog of local training program options Research and document mentorship options that could assist programs in Hawaii Coordinate a HiFTNet conference Gather marketing opportunity information for farmers Represent members in the Hawaii Ag Response and Recovery Working Group, abroad coalition of agricultural stakeholders from across the sector and the statethat is convening in response to the destabilization of the coronavirus pandemic,and to forge deeper connections between local agriculture, emergency fooddistribution, and long-term economic planning. Coordinate a series of meetings to address HiFTNet needs and webinars to helpmembers and their networks navigate the current COVID19 situation. Develop/share a Hawaii Land Lease guide. Adjusted program due to COVID-19: delivery (virtual for classroom sessions),developed a new protocol to ensure a safe field environment at all sites, revisedrequirements to increase community involvement with food distribution, supportedfarmers with pivoting to access a new market (i.e. tourism and restaurant salesplummeted; direct to consumer sales increased in demand), and provided assistancewith accessing COVID-19 related programs. In addition, several students dropped outof the course to limit exposure to COVID-19 or to address personal needs caused bythe pandemic.

Publications


    Progress 08/15/18 to 08/14/19

    Outputs
    Target Audience:The target of GoFarm Hawaii (GFH) is adult residents of Hawaii who aspire to become commercial farmers. The GFH approach is highly appropriate to this target audience as it focuses on beginning commercial-scale production techniques with Hawaii/sub-tropical specificity and business topics and consulting necessary to be a viable agripreneur in Hawaii. The rigor of the program and commitment required on the part of participants further help to ensure that the program serves those most likely to transition into commercial farming. Furthermore, GFH does not require college enrollment nor is it restricted by ethnicity, income, or other status. Programs are located in Waialua Oahu, Windward Oahu, and on the islands of Kauai, Maui and Hawaii. Target audience therefore largely comes from within 30-45 minutes drive of the program locations. Due to the demographic makeup of Hawaii, a majority of the target are minorities, primarily Asian and Pacific Islanders (including Native Hawaiians). Changes/Problems: Nothing Reported What opportunities for training and professional development has the project provided?We train students, but assume this question relates to training and development of staff. With that in mind, we have sent staff to relevant state and national conferences and workshops. How have the results been disseminated to communities of interest? Regular updates of activities and graduations on social media Booth at ag-related events State Ag Conference Regular meetings with partners Regular tours with government and educational leaders Students appeared on community television, radio, local magazine and newspaper articles Hosted alumni conference What do you plan to do during the next reporting period to accomplish the goals?1. Individuals who understand the challenges and opportunities of farming in Hawaii: • Continue to offer AgCurious session around the State 2. Develop beginning farmers who understand the science and practice of crop production: • Continue to offer AgSchool sessions, training more beginning farmers. 3. Develop beginning farmers who understand commercial farming: • Continue to offer AgPro sessions, training more beginning farmers to be prepared with technical and business farming skills. 4. Beginning farmers who develop a farm business plan: • Continue to require business plan submission to graduate from AgPro 5. New farmers who start farming commercially: • Survey all exiting AgPro students to determine next steps relating to commercial farm production. 6. Existing beginning farmers that implement changes in production, marketing, or business management • Work with existing AgIncubator farmers to improve overall success of business. 7. Organizations doing beginning farmer development that share information in a network. • Work with The Kohala Center to update existing network and build tools to help support all members in areas of land, marketing, and mentorship.

    Impacts
    What was accomplished under these goals? During program period 8/15/2018-8/14/2019: Hosted 6 AgCurious events, with 269 attendees Conducted 20 AgXposure days, with 92 attendees 6 AgSchool cohorts held with 87 students (32 already graduated) 4 AgPro cohorts held with 34 students (31 have already graduated) 30 graduates started farming commercially by entering AgIncubator or finding land independently. Helped 26 existing AgIncubator participants improve farming success via production, marketing, or business management. Helped 31 beginning farmers write business goals and plans. Updated AgPro AgBusiness curriculum to include business goal setting, wholesale cost of production exercises, and marketing excursions. Held alumni conference to provide additional learning opportunities around sustainability, marketing, and growth opportunities. Worked with sub-awardee (The Kohala Center) to 1) update Hawaii Farmer Training Network catalog and 2) develop/share a Hawaii Land Lease guide. Developed a Graduate Handbook.

    Publications


      Progress 08/15/17 to 08/14/18

      Outputs
      Target Audience:The target of GoFarm Hawaii (GFH) is adult residents of Hawaii who aspire to become commercial farmers. The GFH approach is highly appropriate to this target audience as it focuses on beginning commercial-scale production techniques with Hawaii/sub-tropical specificity and business topics and consulting necessary to be a viable agripreneur in Hawaii. The rigor of the program and commitment required on the part of participants further help to ensure that the program serves those most likely to transition into commercial farming. Furthermore, GFH does not require college enrollment nor is it restricted by ethnicity, income, or other status. Programs are located in Waialua Oahu, Windward Oahu, and on the islands of Kauai, Maui and Hawaii. Target audience therefore largely comes from within 30-45 minutes drive of the program locations. Due to the demographic makeup of Hawaii, a majority of the target are minorities, primarily Asian and Pacific Islanders (including Native Hawaiians). Changes/Problems: Nothing Reported What opportunities for training and professional development has the project provided?We train students, but assume this question relates to training and development of staff. With that in mind, we have sent staff to relevant state and national conferences and workshops. How have the results been disseminated to communities of interest? Regular updates of activities and graduations on social media Booth at ag-related events State Ag Conference Regular meetings with partners Regular tours with government and educational leaders Students appeared on community television, radio, local magazine and newspaper articles Hosted alumni conference What do you plan to do during the next reporting period to accomplish the goals?1. Individuals who understand the challenges and opportunities of farming in Hawaii: • Continue to offer AgCurious session around the State 2. Develop beginning farmers who understand the science and practice of crop production: • Continue to offer AgSchool sessions, training more beginning farmers. 3. Develop beginning farmers who understand commercial farming: • Continue to offer AgPro sessions, training more beginning farmers to be prepared with technical and business farming skills. 4. Beginning farmers who develop a farm business plan: • Continue to require business plan submission to graduate from AgPro 5. New farmers who start farming commercially: • Survey all exiting AgPro students to determine next steps relating to commercial farm production. 6. Existing beginning farmers that implement changes in production, marketing, or business management • Work with existing AgIncubator farmers to improve overall success of business. 7. Organizations doing beginning farmer development that share information in a network. • Work with The Kohala Center to update existing network and build tools to help support all members in areas of land, marketing, and mentorship.

      Impacts
      What was accomplished under these goals? During program period 8/15/2017-8/14/2018: Hosted 8 AgCurious events, with 259 attendees Conducted 32 AgXposure days, with 102 attendees 9 AgSchool cohorts held with 95 students (59 already graduated) 4 AgPro cohorts held with 32 students (28 have already graduated) 34 graduates started farming commercially by entering AgIncubator or finding land independently (63% graduate to farmer conversion rate) Helped 15 existing AgIncubator participants improve farming success via production, marketing, or business management Helped 28 beginning farmers write business plans Updated AgPro AgBusiness curriculum to include additional marketing, value-added production, and cost of production training modules Updated AgIncubator periodic business review to refine goal setting and requirement to outline corresponding tasks to accomplish goals Implemented more frequent one-on-one business reviews/assessment Developed new farm-to-table curriculum option at AgIncubator locations Established monthly networking/educational meetings at AgIncubator sites Held alumni conference to provide additional learning opportunities around scaling up and networking Relocated Kauai Island program and started AgPro and preparing for AgIncubator Evaluating growth options for Hawaii Island program

      Publications