Progress 04/01/15 to 07/31/16
Outputs
Target Audience:Target audience reached during this period was SNAP recipients in New Mexico. Changes/Problems:
Nothing Reported
What opportunities for training and professional development has the project provided?• Annual in-person training workshop for 90 individuals including market managers, farmers' market board members, and one farm stand owner from across the state. • Developing training materials that were delivered to more than 500 farmers across the state. • Training 180 community healthcare workers and public health educators. The training, called ¡COCINA! (or cook!) teaches health educators how ti teach their clients about eating healthy on a budget, how to shop at farmers' markets, and use the Double Up Food Bucks program, among other skills. It also connects these health professionals with other partners in their community doing similar educational work including members of health councils and New Mexico State University Cooperative Extension ICAN program coordinators. • Providing hundreds of community support organizations with outreach and educational material for them to distribute to their networks. How have the results been disseminated to communities of interest?• State of New Mexico legislature via printed materials, committee hearings, and in-person covnersations • National Council of State Legislatures annual publication "Harvesting Healthier Options: State Legislature Trends in Local Foods 2012-2014." • New Mexico Hunger Coaltion, January 2016 meting, keynote address • National Hunger Conference, Portland OR, 2015, workshop presentation • NM Voices for Children policy briefs • NM Food & Agriculture Policy Council • To statewide partners in email correspondence and in-person meetings What do you plan to do during the next reporting period to accomplish the goals?
Nothing Reported
Impacts
What was accomplished under these goals?
• $352,927 in SNAP and Double Up Food Bucks were redeemed by vendors between June 1, 2015 and December 2015 for the pruchase of New Mexico-grown fresh fruits and vegetables. This compares with total EBT sales at farmers' markets in 2014 at a $127,000, a 197% increase. • An additional $52,00 in SNAP and Double Up sales continued over the winter of 2016. • 34 farmers' markets and 2 farm stands un 20 counties participoated in the program. • With average customer spending at $39, approximately 9,051 customers used the program. • 580 New Mexico food producers benefited from the program, including 475 fruit and vegetable farmers. • Hundreds of organizations helped with outreach and promotions in their local communities. • Implemented a full directo-to-consumer marketing campaing that included flyers, posters, bus ads, radio, and brochures. • Delivered extensive educational program support that included in in-person training workshop and resources for community healthcare workers and public health employees in four counties. (See below for more details.) • The pilot grant laid the foundation for buidling the FINI Large Scale Project that was awarded for 2016-2020. This will allow the program to expand to nearly 90 retail locations, including grocery stores, farm stands, mobile markets, CSAs, and additional farmers' markets.
Publications
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Progress 04/01/15 to 03/31/16
Outputs
Target Audience:Target Audience reached during this project was SNAP recipients in New Mexico. Changes/Problems:I have requested a 12-month extension to cover a final project expenditure. Spending will be complete by May 2016. What opportunities for training and professional development has the project provided?The project provided the opportunity for: - Annual in-person workshop training for 90 individuals--market managers and farm stand owners--from across the stat - Developing training materials that were distributed to nearly 500 farmers - Training about 140 community healthcare workers at federally qualified healthcare centers, plus 40 regional public health workers - Indirectly (through partners) trained hundred of consumers on how to eat healthy and cook with fresh fruits and vegetables How have the results been disseminated to communities of interest?Results have been disseminated in the following forums and ways: - State of New Mexico legislature, printed material to state legislators -National Council of state legislatures. They mostly reported on the state effort to support the program. Click here to view the report "Harvesting Healthier Options: State Legislative Trends in Local Foods 2012-2014" - New Mexico Hunger Coaltion, in person during keynote address (2016) - National Hunger Conference, Portalnd, OR in person (2015) - To statewide partners in email correspondence and in person at meetings What do you plan to do during the next reporting period to accomplish the goals?The project is nearly complete, with the exception that we have one final expense coming in.
Impacts
What was accomplished under these goals?
Accomplishments include: - $ $352,927 in SNAP & Double Up incentives were redeemed by vendors between June 1, 2015 - December 2015 for the purchase of New Mexico-grown fresh fruits and vegetables. This compares with total EBT sales at farmers' markets in 2014 at $127,00, a 197% increase. - An addtioanl $52,000 in SNAP and Double Up sales have continued over the winter, beyond the official reporting period. - 34 farmers' markets and two farm stands in 20 counties (out of 33 counties) participated in the program. - With average customer spening being $39, approximately 9,051 SNAP customers used the program. - 580 New Mexico food producers participated in the program, including 475 fruit and vegetable farmers - The federal grant laid the foundation for attracting additional state funding for the program ($390,000 per year). - The success of the Pilot laid the foundation to expand the program during 2016-2020 to also include grocery stores, farm stands, mobile markets, CSAs, and addtional farmers' markets. - Implemented a full direct-to-consumer marketing campaign that included flyers, posters, 3-months of bus advertising, statewide radio ads, banners, point of purchase signage, program-specific website, and more. - Delivered extensive educational program support that included a in-person training workshops and resources for community healthcare workers and public health employees in four counties on how to eat healthy on a budget, shop at farmers markets, and use the Double Up program; additional support to other Federally Qualified Health Clinics that provided education and cooking demonstrations; parterships with New Mexico Cooperative Extension ICAN program coordinators who conducted cooking demonstrations, and more.
Publications
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Progress 04/01/15 to 01/31/16
Outputs
Target Audience:Target Audience reached during this project was SNAP recipients in New Mexico. Changes/Problems:I have requested a 12-month extension to cover a final project expenditure. Spending will be complete by May 2016. What opportunities for training and professional development has the project provided?The project provided the opportunity for: - Annual in-person workshop training for 90 individuals--market managers and farm stand owners--from across the stat - Developing training materials that were distributed to nearly 500 farmers - Training about 140 community healthcare workers at federally qualified healthcare centers, plus 40 regional public health workers - Indirectly (through partners) trained hundred of consumers on how to eat healthy and cook with fresh fruits and vegetables How have the results been disseminated to communities of interest?Results have been disseminated in the following forums and ways: - State of New Mexico legislature, printed material to state legislators -National Council of state legislatures. They mostly reported on the state effort to support the program. Click here to view the report "Harvesting Healthier Options: State Legislative Trends in Local Foods 2012-2014" - New Mexico Hunger Coaltion, in person during keynote address (2016) - National Hunger Conference, Portalnd, OR in person (2015) - To statewide partners in email correspondence and in person at meetings What do you plan to do during the next reporting period to accomplish the goals?The project is nearly complete, with the exception that we have one final expense coming in.
Impacts
What was accomplished under these goals?
Accomplishments include: - $ $352,927 in SNAP & Double Up incentives were redeemed by vendors between June 1, 2015 - December 2015 for the purchase of New Mexico-grown fresh fruits and vegetables. This compares with total EBT sales at farmers' markets in 2014 at $127,00, a 197% increase. - An addtioanl $52,000 in SNAP and Double Up sales have continued over the winter, beyond the official reporting period. - 34 farmers' markets and two farm stands in 20 counties (out of 33 counties) participated in the program. - With average customer spening being $39, approximately 9,051 SNAP customers used the program. - 580 New Mexico food producers participated in the program, including 475 fruit and vegetable farmers - The federal grant laid the foundation for attracting additional state funding for the program ($390,000 per year). - The success of the Pilot laid the foundation to expand the program during 2016-2020 to also include grocery stores, farm stands, mobile markets, CSAs, and addtional farmers' markets. - Implemented a full direct-to-consumer marketing campaign that included flyers, posters, 3-months of bus advertising, statewide radio ads, banners, point of purchase signage, program-specific website, and more. - Delivered extensive educational program support that included a in-person training workshops and resources for community healthcare workers and public health employees in four counties on how to eat healthy on a budget, shop at farmers markets, and use the Double Up program; additional support to other Federally Qualified Health Clinics that provided education and cooking demonstrations; parterships with New Mexico Cooperative Extension ICAN program coordinators who conducted cooking demonstrations, and more.
Publications
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