Source: UNIV OF WISCONSIN submitted to NRP
DETERMINATION OF PROFITABILITY AND SUSTAINABILITY OF NEW STRAWBERRY CULTIVARS IN WISCONSIN
Sponsoring Institution
State Agricultural Experiment Station
Project Status
COMPLETE
Funding Source
Reporting Frequency
Annual
Accession No.
0214920
Grant No.
(N/A)
Cumulative Award Amt.
(N/A)
Proposal No.
(N/A)
Multistate No.
(N/A)
Project Start Date
Jul 1, 2008
Project End Date
Jun 30, 2010
Grant Year
(N/A)
Program Code
[(N/A)]- (N/A)
Recipient Organization
UNIV OF WISCONSIN
21 N PARK ST STE 6401
MADISON,WI 53715-1218
Performing Department
HORTICULTURE
Non Technical Summary
The Wisconsin strawberry industry encompasses over 900 acres with annual average crop yields of 6,300 pounds per acre and total values ranging from $5-6 million. Other reliable sources indicate even higher average yield of 8,000 pounds per acre and total annual statewide values closer to $9 million. This high value cash crop serves as an economic stabilizer for more than 300 Wisconsin farm families, providing the sole source of income for 37% of growers. The remainder of growers find that diversification into strawberries will help support the rest of their farming enterprises by reducing risks and allowing them to remain on the farm. The proposed trials described in this grant proposal will not only provide evidence of superior selections/cultivars that should be trialed or adopted by commercial growers, but will also help reduce growers costs and risks associated with the relatively common poor business practice of selecting inferior cultivars based on questionable information. However, upper Midwest strawberry growers face barriers to profitable production. In the past decade, profits and acreage have dwindled due to import competition, static prices, increased production costs, and ever-tightening government regulations and restrictions on pesticide use and farming practices. Strawberry growers have met these challenges by streamlined efficiency, altered marketing strategies, and adoption of more sustainable practices. However, there still exist several routes to maintain or even significantly increase profitability. One primary route is the identification and/or development of new, more environmentally adapted, pest resistant, higher yielding, superior quality strawberry cultivars (varieties) with extended ripening seasons. The UWRF strawberry breeding program has developed a series of 21 elite advanced strawberry selections with high potential for success in the Wisconsin commercial strawberry industry and in the northeastern U.S. and Canada. Two, new, replicated performance trials will be established. A randomized complete block design will be utilized and will include approximately eight advanced selections, five industry-standard cultivars, and advanced selections and new cultivars from Quebec, Minnesota, Ontario, New York and Nova Scotia. Total estimated entries will be 20-30 at each site. Results will be presented in form of research reports and presented to growers at our annual statewide conferences.
Animal Health Component
80%
Research Effort Categories
Basic
10%
Applied
80%
Developmental
10%
Classification

Knowledge Area (KA)Subject of Investigation (SOI)Field of Science (FOS)Percent
2031122108030%
2041122108050%
2111122108010%
2121122108010%
Goals / Objectives
Objective 1. Although we have considerable evidence already from multi-year large observational and some limited replicated trials, documentation of performance of strawberry selections under larger replicated trials is needed before release. Promising selections and cultivars from other programs across North America will also be evaluated for potential use in the Wisconsin commercial strawberry industry. Objective 2. One of the largest bottlenecks on the path to successful release of new vegetatively-propagated cultivars is the generation of sufficient numbers of plants for more multi-location testing and release. The entire release process will be significantly more streamlined if sufficient plant numbers are generated. We plan to micropropagate elite UW-River Falls selections for release to nurseries and field-runner propagate other selections to facilitate the evaluation process in-house. The above two objectives either directly or indirectly advance technology by initially allowing us to statistically document the superiority of the above-mentioned patentable genotype inventions and concurrently provide us with the opportunity to generate sufficient plant numbers. A large number of plants are required not only for more multiple-location testing but for a timely release to nurseries for propagation and distribution to commercial growers.
Project Methods
Twenty-one UW-River Falls advanced strawberry selections will be the focus of further testing, propagation, potential patenting and release. In those plots where there are sufficient runner plants, we will dig 80 plants for a randomized complete block 4-replicate trial to be established Spring 2008. Those plots that currently have insufficient plant numbers will go into a propagation increase mode with plants being dug spring of 2009 and planted in a 4-replicate trial slated. Depending on availability, the proposed list of genotypes in these trials will include five industry standards. Research for Objective 1 will be conducted at the University of Wisconsin-River Falls Fruit Research Facility and the West Madison Research Facility. All replicated trial designs will be a randomized complete block with 4 replicate blocks. Data analysis will involve an ANOVA and determining LSD to separate cultivar performance statistically. Individual strawberry genotype replicate plots (4plots/genotype; 80 plants total/genotype) will be established with plants spaced 0.46 meters and 1.2 meters (within and between rows, respectively); while plot length will be 6.1 meters. All strawberry plots will be grown similarly to commercial production using overhead sprinkler irrigation, straw mulch for winter protection, and labeled crop protectants for pest control. Although insect pests will be strictly controlled, disease suppression with protectants will be minimal to allow for rating cultivars for inherent resistance. Data to be obtained include: Total fruit yield (kg/plot) per harvest date; Average fruit size (g/fruit) and fruit number; Marketable yield (kg/plot); Plant vigor (subjective numerical rating); Plant stand (number of plants per square meter in September and May); Winter survival (subjective numerical rating); Disease susceptibility for common diseases present - leaf spot, leaf scorch, angular leaf spot, powdery mildew, botrytis/fruit); Fruit quality indicators - appearance, flavor, firmness, fruit shape - subjective ratings. For objective 2, the greatest efforts will be placed on conventional field production of runner plants with a production goal of 200 plants/genotype. In the summer of 2007, as many plants as were available at the time were planted 0.5 meter and 2.4 meter apart within and between rows, respectively in order to obtain free-runnering with no plant production restrictions. Inventory will be taken on all genotypes and plans will be made as to whether plant resources will be best used to establish replicated trials or whether everything needs to be temporarily diverted to maximum field plant production to achieve the 200-plant goal for future trial establishment. A secondary thrust of our propagation research will involve micropropagation of all 21 strawberry advanced selection genotypes. Establishing cultures will also allow us to identify which genotypes easily establish in culture and which may need to be manipulated more carefully for successful results.

Progress 07/01/08 to 06/30/10

Outputs
OUTPUTS: A second year of work continued in the evaluation to determine the best performing genotypes of twenty one advanced selections of strawberry developed at the University of Wisconsin-River Falls over the last decade. For six selections, selections are being evaluated in randomized complete blocks of 80 plants each in a four replicate trial design at each of two University of Wisconsin research stations. These blocks are used to collect fruit production data as soon as uniformity and suitable densities are obtained. In addition, excess runner plants are used for further propagation to expand trials in future years of the best performing selections throughout Wisconsin. For other selections where runner production is inadequate and to assure availability of virus-indexed stock, a micropropagation program at the University of Wisconsin-River Falls is being established. Annual presentations have been presented to meetings for grower networks including the Wisconsin Fresh Fruit and Vegetable (WFFV) conference, the North American Strawberry Grower's Association annual conference (NASGA), and the Michigan Great Lakes Exposition. In addition, the sites have provided outdoor demonstrations of strawberry culture and development to classrooms involving diverse growers and the general public. PARTICIPANTS: Dr. Brian R. Smith, UW-River Falls, Dr. Robert Tomesh, UW-Madison, Dr. Brent McCown, UW-Madison, Judy Reith-Rozelle, West Madison Research Station, UW-Madison, Michelle Miller, CIAS, UW-Madison, Dr. Jim Luby, University of Minnesota, Dr. Gail Nonnecke, Iowa State University, Wisconsin Berry Growers Association, Minnesota Fresh Fruit and Vegetable Growers Association, Nourse Farms, Massachusetts (a propagating nursery), twenty three commercial growers in three states. TARGET AUDIENCES: The Wisconsin strawberry industry serves as a high value cash crop and an economic stabilizer for more than 300 Wisconsin farm enterprises. The identification and development of new cultivars that are better adapted to the severity of Wisconsin climatic conditions, have superior pest resistances, and are both higher yielding with superior fruit quality promises to expand the productive capacity in Wisconsin. Such expansion is necessary to meet potential demands for locally produced fruit as well as to improve the use of the high value strawberry crop as an economic driver in rural communities. PROJECT MODIFICATIONS: Nothing significant to report during this reporting period.

Impacts
Performance of the six advanced hybrid selections generated in the program at UW-River Falls (RF) was evaluated in replicated plots at two Wisconsin locations and compared to standard commercial cultivars used as controls. The RF hybrid selections have performed among the best in regards to large average fruit size. In addition, a few of the RF selections have shown the greatest total yields.The maturity ranking depended on the selection and ranged from early midseason to late season. Collaborators assisted in the multi-location evaluations of advanced selections including Dr. Jim Luby (three locations in Minnesota) Dr. Gail Nonnecke (Iowa State University Experiment Station), and commercial growers in three states (fifteen in Wisconsin, six in Minnesota and one in Michigan). Cooperation from the growers networks in four states has also been critical. For future work, thirty-five new selections from previous hybridizations representing six different parentage families were chosen for continued evaluation and placed in replicated trial plantings; in addition to the production, planting and early evaluation of new hybrids (over 120,000 seedlings)in replicated plots continues.

Publications

  • No publications reported this period


Progress 01/01/09 to 12/31/09

Outputs
OUTPUTS: Twenty one advanced selections of strawberry have been developed at the University of Wisconsin-River Falls over the last decade. Further testing and evaluation is needed to determine the best performing genotypes. For six selections, 160 plants were planted in randomized complete blocks of 80 plants each in a four replicate trial design at each of two University of Wisconsin research stations. These blocks are used to collect fruit production data as soon as uniformity and suitable densities are obtained. In addition, excess runner plants are used for further propagation to expand trials in future years of the best performing selections throughout Wisconsin. For other selections where runner production is inadequate and to assure availability of virus-indexed stock, a micropropagation program at the University of Wisconsin-River Falls has been established. This year, presentations were presented to meetings for grower networks including the 2009 Wisconsin Fresh Fruit and Vegetable (WFFV) conference, the North American Strawberry Grower's Association annual conference (NASGA), and the Michigan Great Lakes Exposition. In addition, the sites provided outdoor demonstration classrooms for educating diverse growers and the general public. PARTICIPANTS: Dr. Brian R. Smith, UW-River Falls, Dr. Robert Tomesh, UW-Madison, Dr. Brent McCown, UW-Madison, Judy Reith-Rozelle, West Madison Research Station, UW-Madison, Michelle Miller, CIAS, UW-Madison, Dr. Jim Luby, University of Minnesota, Dr. Gail Nonnecke, Iowa State University, Wisconsin Berry Growers Association, Minnesota Fresh Fruit and Vegetable Growers Association, Nourse Farms, Massachusetts (a propagating nursery), twenty three commercial growers in three states. TARGET AUDIENCES: The Wisconsin strawberry industry serves as a high value cash crop and an economic stabilizer for more than 300 Wisconsin farm enterprises. The identification and development of new cultivars that are better adapted to the severity of Wisconsin climatic conditions, have superior pest resistances, and are both higher yielding with superior fruit quality promises to expand the productive capacity in Wisconsin. Such expansion is necessary to meet potential demands for locally produced fruit as well as to improve the use of the high value strawberry crop as an economic driver in rural communities. PROJECT MODIFICATIONS: Nothing significant to report during this reporting period.

Impacts
Performance of the six advanced hybrid selections generated in the program at UW-River Falls (RF) was evaluated in replicated plots at two Wisconsin locations and compared to standard commercial cultivars used as controls. The RF hybrid selections showed the following performance rankings: the highest average fruit size ranged from 12.3 to 18.8 grams and the RF selections ranked in the largest size categories. One RF selection had the highest total yield of 22,315 grams. The maturity ranking depended on the selection and ranged from early midseason to late season. Collaborators were identified to assist in the multi-location evaluations of advanced selections: Dr. Jim Luby has included UWRF strawberry selections in replicated trials at three locations in Minnesota (Excelsior, Grand Rapids, Morris); Dr. Gail Nonnecke has included the selections in replicated performance trials at an Iowa State University Experiment Station; and commercial growers have established the selections in their fields (fifteen in Wisconsin, six in Minnesota and one in Michigan) in conjunction with the WBGA (Wisconsin Berry Growers Association), the Minnesota Fresh Fruit and Vegetable Growers Association, and the NASGA. Thirty-five new selections from previous hybridizations representing six different parentage families were chosen for continued evaluation and placed in replicated trial plantings Spring hybridization involved the production of 239 hybrid families; over 120,000 seedlings were generated. In addition, 3,925 seedlings representing 96 hybrid families were planted for early evaluation in June 2010.

Publications

  • Smith, B. 2009. The importance of strawberry performance trials. Fresh 2(1): 16-17


Progress 01/01/08 to 12/31/08

Outputs
OUTPUTS: Twenty one advanced selections of strawberry have been developed at the University of Wisconsin over the last decade. Further testing and evaluation is needed to determine the best performing genotypes. For those plants where sufficient runner production was apparent, 160 plants were obtained and planted in randomized complete blocks of 80 plants each in a four replicate trial design at each of two University of Wisconsin research stations. One more growing season may be necessary to complete plant populations densities needed for performance data. These blocks will be used to collect fruit production data as soon as uniformity and suitable densities are obtained. In addition, excess runner plants will be used for further propagation to expand trials in future years throughout Wisconsin of the best performing selections. For those selections where runner production is inadequate and to assure availability of virus-indexed stock, a micropropagation program at the University of Wisconsin-River Falls also was established. PARTICIPANTS: Dr. R. Tomesch, University of Wisconsin-Madison; Dr. B. Smith, University of Wisconsin-River Falls TARGET AUDIENCES: The Wisconsin strawberry industry serves as a high value cash crop and an economic stabilizer for more than 300 Wisconsin farm enterprises. The identification and development of new cultivars that are better adapted to the severity of Wisconsin climatic conditions, have superior pest resistances, and are both higher yielding with superior fruit quality promises to expand the productive capacity in Wisconsin. Such expansion is necessary to meet potential demands for locally produced fruit as well as to improve the use of the high value strawberry crop as an economic driver in rural communities. PROJECT MODIFICATIONS: Nothing significant to report during this reporting period.

Impacts
So far the plots have been used in field strawberry plant establishment presentations to individual growers and grower groups. The project results, conclusions, and data collection will be completed when the plant density populations have established themselves to provide viable data.

Publications

  • No publications reported this period